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Bilingual Marketing Specialist
4 months ago
Responsibilities:
- Developing, implementing, and monitoring online marketing campaigns to drive increased traffic to the company's website.
- Performing in-depth analysis of marketing data on both new and current clients using database techniques to achieve targeted marketing, enhance conversion rates, and boost customer retention.
- Organizing and overseeing promotional initiatives, new product launches, and other marketing events.
- Consistently creating and sharing new engaging content across social media platforms while also managing account upkeep.
- Crafting compelling promotional material for official WeChat accounts.
- Enhancing various marketing channels to attract a larger pool of potential clients.
Qualifications:
- Must hold a Bachelor's degree or higher.
- Minimum of 3 years' experience in online promotion and digital marketing.
- Proficient in both Chinese and English, capable of bilingual marketing strategies.
- Familiarity with web data analysis tools like Google Analytics is a plus.
- Prior involvement in real estate investment management is desirable.