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Business Development Manager-Medical
1 month ago
Business Development Manager
We are more than just a company – we are a community driven by our Core Values of Putting People First, Being Accountable, and Doing Well While Doing Good. Joining our team means becoming part of a highly engaged workforce where you will have access to training opportunities, growth potential, and a comprehensive benefits plan. Drive the business development efforts in the Denver area while working in a matrix environment with colleagues in operations, marketing, sales. The business development role is essential for generating leads and must be visible in the community by educating and presenting to referral sources such as hospitals, home health agencies, outpatient therapy companies, senior services providers, industry partners, non-profit organizations, and physician offices. Conduct in-services, presentations, educational luncheons, host and attend relevant events by introducing our solutions and services to clinicians, liaisons, physicians, patients, their families, facility staff and other referral sources. Participate in networking groups, especially as they relate to the senior and long-term disability population.
It is expected that you will spend a majority of your time out in the field with the remaining time at our Englewood, CO office.
Produce leads to exceed monthly sales quotas for Lifeway’s Denver office.
Visit existing and new partners with an average of 10-12 development calls per day.
Utilize company ERP and CRM to manage lead sources, customers, and sales performance.
Communicate with leadership regarding business development efforts and impact on results.
Create and design various print materials.
Prepare a monthly key performance metrics and activities report
Organize and deliver a monthly marketing performance meeting with DVP, GM, CCC
Digital Marketing
Produce weekly social media posts with engaging content
Maintain review acquisition and promote internally our review process
Develop advertising content and brand messaging
Event Management
Manage event booking/payment, negotiate costs, schedule setup and demonstrating staff, create booth design and layout, attend event and produce leads & appointments
Work with production team on booth layout, setup and maintenance of booth materials
Create and maintain all event materials
Candidate ideally should have 5+ years of marketing and business development experience - preferably in healthcare
Established community relationships, connections, referrals
Knowledgeable regarding home safety, falls risks and ADL’s of clients
Ability to travel to multiple job sites and attend required meetings
Must be able to work in ERP and other company software systems
Performance based– historically goal driven
Excellent time management skills
Must be able to speak, write, read and understand English
Must have visual and hearing acuity
Performs duties in an office environment
Travels throughout the Denver area to various offices and facilities with some time spent in office
College degree in Business, Marketing or Health Care a plus, along with two years related experience and/or training.
Experience in non-medical home care, senior care, long term disability or other service industry preferred.
Requires proficiency in electronic documentation of networking activity.
Must possess and demonstrate excellent communication and presentation skills as well as a positive, professional, business image.
Join our team and enjoy a comprehensive benefits package that includes medical, dental, vision, 401k, employer paid life and LTD and some voluntary benefits too. We set you up for success at the start- with our Academy, which includes virtual and in person training, ongoing support, and the opportunity to grow, either in your role, or into a new role. Plus, you'll have the opportunity to relax and recharge with 7 paid holidays and three weeks of PTO.
