[Hybrid] Marketing Manager 1

3 weeks ago

Ridgefield Park, United States JND Full time

  • Job Title: Marketing Manager 2 
  • Job Type: Regular Full-Time, Hourly
  • Bachelor's degree in marketing or equivalent training required.
  • 8-10 years related experience required.
  • Hybrid – 4 days Onsite, 1 day remote

Location

  • 85 Challenger Rd., Ridgefield Park, NJ, USA
  • M-Thurs in office; Friday remote

Benefits

  • Medical Insurance (Health, Dental & Vision)
  • 401(k) with Company Match
  • Paid Time Off
  • H1B/Green Card Sponsorship for qualified employee
  • Hands-on experience at global industry leader Samsung
  • Opportunities for career advancement

Top Skills:

  1. Brand Marketing
  2. Project Management
  3. Relationship management

Summary:

The main function of a marketing manager is to lead the research market conditions in local, regional, or national areas to determine potential sales of a product or service. A typical marketing manager is responsible for gathering information on competitors and methods of marketing and distribution.

Job Responsibilities:

  • Advise business and other groups on local, national, and international factors affecting the buying and selling of products and services.
  • Confer with legal staff to resolve problems, such as copyright infringement and royalty sharing with outside producers and distributors.
  • Develop pricing strategies, balancing firm objectives and customer satisfaction.
  • Direct the hiring, training, and performance evaluations of marketing and sales staff and oversee their daily activities.
  • Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections.
  • Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
  • Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
  • Negotiate contracts with vendors and distributors to manage product distribution, establishing distribution networks and developing distribution strategies.
  • Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

Skills:

  • Verbal and written communication skills, negotiation skills, customer service and interpersonal skills.
  • Strong ability to work independently and manage ones time.
  • Strong mentoring skills necessary to provide support and constructive performance feedback.
  • Strong knowledge of principles and methods for showing, promoting, and selling products or services.
  • Strong ability to develop marketing and pricing strategy.
  • Strong knowledge of media production, communication and dissemination techniques and methods.

Education/Experience:

  • Bachelor's degree in marketing or equivalent training required.
  • 5-7 years related experience required.

Key Notes and Attributes:

  • Reporting to the Senior Manager, Brand Marketing, this role is responsible for strategies and initiatives designed to accelerate Samsung's brand experience through holistic brand messaging and marketing campaigns centered around 2 of its core pillars; Sustainability and Care.

    This is a brand marketing role managing owned and paid marketing channels to successfully drive campaign objectives. Managing multiple brand/x-lob marketing campaigns. This role partners across internal and external agencies; and with partners on a global platform at Samsung HQ.

Role and Responsibilities

• Manage brand strategy and execution to drive business results across all owned and paid brand marketing channels to successfully drive traffic and campaign objectives

• Successfully navigate a complex organization of multiple businesses and product categories

• Ensure business input and feedback is aligned and meets objectives

• Integrate HQ-led strategies with local SEA-led campaigns, to achieve winning plans across business categories for US consumer

• Manage execution of campaigns to drive awareness and connection with GenZ/Millennials

• Work with various lines-of-business to sync plans and ensure message breakthrough in-market

• Support Brand Pillar leads in PMO-ing B2C campaign development for the most effective in-market results

• Partner with the owned channels and Performance Marketing (Paid Media) teams to plan and align appropriate support for brand campaigns

• Report and optimize for each campaign in-real-time incl. optimization decisions, escalation of issues for quick resolution on brand campaigns to drive actionable learnings to improve each and every subsequent campaign; retrospective reporting

• Prepare and present content and analyses that drives actionable decision making and recommendations for the organization
Skills and Qualifications

• Bachelor's Degree in Marketing or Digital Advertising, with 5-8 years of experience.

• Experience in a Brand Marketing role, strategy and/or execution, client-side preferably in a CPG or tech company. Agency side experience will be considered.

• Experience with D2C, Social, Performance marketing, CRM strategies and executions.

• Relevant experience of Post purchase customer care/service marketing, Sustainability communications and branding will be preferred.


• Business acumen and communication skills to act as partner to leadership within the lines of business and functional COE's.

• Digital marketing experience directing design, developing and executing successful ROI driven campaigns across all major digital channels.

• Experience developing and understanding digital commerce impacting bottom line, as well as the ability to interpret digital analytics to implement/drive strategy.

• Demonstrated success leading teams and establishing effective working relationships with cross-functional team in varied areas, including global HQ counterparts.

• Ability to lead complex projects, and work effectively in a highly matrixed environment

• Ability to efficiently scope and execute concrete strategic initiatives

• Structured analytical and conceptual thinking

• Strong sense of urgency and speed to action

• Detailed communicator with both written/verbal ability to direct teams in clear, concise and calm manner

• High energy, works with a sense of urgency, highly responsive in a fast-paced environment

• Experience in developing marketing and sales presentations, using Word, Excel and PowerPoint.

• Driver of operational efficiency

• Problem-solver with optimistic attitude & passion for delivering results


Our team of highly experienced developers offer a wide range of mobile application and software development positions. We also have opportunities in business operations and administrations, logistics, UX/UI design, and many more

Our vision is ‘We Want to See You Grow' to become the industry leader for both employee and company.

For more information about JND, please visit www.jndsolutions.com

#Samsung #NJ #Marketing #Manager #Hybrid #JND

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