VP, Group Business Development Director

Found in: Resume Library US A2 - 1 week ago


Chicago Illinois, United States Razorfish Full time
Job Description

The VP of Business Development (VP BD) manages the successful activation of growth strategies across Razorfish, collaborating with cross-discipline leads to win and convert competitive new business opportunities that drive healthy incremental revenue and strategic new client acquisition.

This individual should be a strategist at heart with a proven track record of engaging and building relationships with key marketing decision-makers at Fortune 500 brands. With strong EQ and IQ, The VP of BD must understand the complex marketing challenges of our prospective clients and connect Razorfish's unique value proposition and solutions to drive confidence and trust in our future partnership.

In addition, the VP of Business Development is responsible for evaluating, qualifying, and crafting differentiated proposals that increases Razorfish's right-to-win. They will work with finance and delivery leads to help shape competitive proposals that demonstrate the value of Razorfish's offering in marketing transformation (which include but are not limited to) digital experience, product, data solutions, marketing technologies, media, content, campaigns, and shopper marketing for stand-out brands. In addition, strive to accelerate negotiations to close.

Experience should include pursuit prioritization and mapping, optimizing pitch approach, crafting clear narratives showcasing creative, experience, data, and technology, instilling a win or learn mentality amongst their direct reports, maintaining and tracking health of the new business pipeline, and creating a culture of aggressive growth within the agency.

RESPONSIBILITIES

Lead development of sales strategies for net-new pursuits with Fortune 500 companies

Close new business deals after initial meetings with potential new clients

Ability to sell digitally native marketing strategies, data-driven marketing, performance media, social, and martech capabilities

Accountable for win/loss ratio and healthy business development financials

Developing relentless, collaborative, unbeatable business development team

Creating the culture of learning, honing and optimizing in order to drive growth

Responsible for productive relationships with pitch consultants and other key ecosystem partners to drive leads

Build a library of selling assets and best practices

Ability to represent and sell-in the full suite of Razorfish and other services that are offered across Publicis Groupe

Cultivate business relationships through networking, industry events and outbound marketing



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