Product Strategy Director

2 days ago

New York, New York, United States DoubleVerify Full time
About DoubleVerify

DoubleVerify is a leading software platform for digital media measurement, data, and analytics. Our mission is to provide transparency and data-driven insights into the quality and effectiveness of digital advertising for the world's largest brands, publishers, and digital ad platforms.

Position Overview

The Product Strategy Director is a key player in the Innovation team, responsible for capturing the voice of the customer and defining strategy and vision across potential product investments. This role requires a solid understanding of the digital advertising ecosystem and technologies, as well as the ability to communicate and influence across various stakeholders and teams.

Responsibilities
  1. Represent the voice of the customer by managing the intake and backlog of customer, general market, and internal sales teams product priority requests.
  2. Partner with product, commercial, and partnership teams during planning cycles to insert customer and business needs into the prioritization process.
  3. Develop internal and external content that highlights customer value and strategic direction for all releases within the product roadmap.
  4. Manage the innovation team roadmap presentation as part of external customer presentations.
  5. Contribute to industry thought leadership by authoring and collaborating on webinars, conferences, and other thought leadership initiatives.
  6. Understand business and client use cases, as well as technical functionality, across the full suite of DoubleVerify's products.
  7. Be an advocate for customers and client-facing teams by understanding the DoubleVerify customer and commercial expectations and help Product bridge the gap to be a good internal partner.
  8. Understand the competitive position of products and guide product teams to develop differentiated solutions that are best in the industry.
Requirements
  1. 8+ years of full-time working experience in online advertising.
  2. Past experience working directly with clients and supporting client-facing teams.
  3. Strong analytical skills and critical thinking.
  4. Excellent verbal and written communication skills.
  5. Organized with a rigorous attention to detail.
  6. Ability to converse and work equally as well between sales, technical, client, and leadership teams.
Preferred Qualifications
  1. Background in product marketing and/or other marketing disciplines.
  2. Deep knowledge and experience with digital advertising technologies.
  3. Experience with verification, activation, performance, and/or outcomes advertising solutions.
  4. Successfully led new products or features to market.
  5. Experience working as a digital media planner or related field.

The successful candidate's starting salary will be determined based on a number of non-discriminating factors, including qualifications for the role, level, skills, experience, location, and balancing internal equity relative to peers at DoubleVerify. The estimated salary range for this role based on the qualifications set forth in the job description is between $140,000-278,000. This role will also be eligible for bonus/commission (as applicable), equity, and benefits.

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