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Demand Generation Specialist
2 months ago
eClerx is seeking a talented Demand Generation Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing integrated marketing campaigns that drive awareness, engagement, and demand for our finance and accounting outsourcing services.
Key Responsibilities- Develop and execute end-to-end demand generation campaigns aligned with business goals and target audience.
- Utilize multiple marketing channels, including email, social media, paid advertising, webinars, events, and inbound marketing, to drive lead generation.
- Leverage marketing automation tools to create and manage targeted and personalized campaigns.
- Optimize lead scoring and nurturing processes to increase the number of new opportunities.
- Collaborate with cross-functional teams to align campaigns with broader marketing initiatives.
- 5+ years of experience in demand generation, preferably within a B2B industry.
- Preferred experience working in small company, with hands-on approach.
- Experience developing and executing successful demand generation campaigns, resulting in measurable lead generation and revenue growth.
- Proficiency in marketing automation platforms, CRM systems, and analytics tools.
- Demonstrated success in planning and executing engaging integrated marketing campaigns.
eClerx provides business process management, analytics, and automation services to a number of Fortune 2000 enterprises, including some of the world's leading companies across financial services, cable & telecom, retail, fashion, media & entertainment, manufacturing, travel & leisure, software, and high-tech.
Incorporated in 2000, eClerx is one of India's leading process management and data analytics companies and is today traded on both the Bombay and National Stock Exchanges of India.
eClerx employs 17,000+ people across its global sites in the US, Canada, UK, Australia, Italy, Germany, Switzerland, Dubai, and Singapore, along with its delivery centers in India and Thailand.
