Director of Global Demand Generation

4 days ago


Austin, Texas, United States Ping Identity Full time

We're looking for a Director of Global Demand Generation to join our team at Ping Identity. As a key member of our marketing organization, you will be responsible for developing and executing campaigns and internal services to drive demand globally.

The ideal candidate will bring comprehensive knowledge in developing GTM strategies that integrate lead generation, demand generation, and account-based marketing (ABM) to drive scaled pipeline.

As a Director of Campaigns & Demand Services, you will:

  • Work with FM & Demand Gen leaders to align to regional needs to meet pipeline goals
  • Oversee the planning and optimization of all marketing campaigns, ensuring they align with business objectives
  • Apply best practices and testing plans to optimize to drive best-in-class performance and conversion
  • Collaborate with cross-functional teams to create compelling campaigns that resonate with the target audience
  • Monitor campaign performance and adjust strategies as needed to maximize ROI

You will also be responsible for upholding and promoting brand standards in the execution of all campaigns, with a focus on message relevance and inspired design.

At Ping Identity, we believe in making digital experiences both secure and seamless for all users, without compromise. We call this digital freedom. Our intelligent, cloud identity platform lets people shop, work, bank, and interact wherever and however they want.

We're headquartered in Denver, Colorado and we have offices and employees around the globe. We serve the largest, most demanding enterprises worldwide, including more than half of the Fortune 100.

We are committed to building an inclusive and diverse environment where everyone's individuality is respected and everyone has an Identity.



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