Marketing and Brand Development Specialist

3 weeks ago


Palm Springs, California, United States Soaring Promotions Management Full time

**About Soaring Promotions Management**

We are a leading telecommunications firm in development, product production, and marketing, partnered with a valuable portfolio of clientele in telecommunications, entertainment, and major Fortune 100 companies.

**Job Summary**

We are seeking a Marketing and Brand Development Specialist to strategically lead brand strategies and marketing communications for our major clientele in the telecommunications and entertainment industry.

**Key Responsibilities**

  • Work with an Account Director on the development of all consumer-focused marketing activities to build the show brand.
  • Work closely intertwined with other divisions in marketing and advertising to define, navigate, and build clientele brands.
  • Assist in all brand strategy efforts, including defining positioning and mining consumer insights.
  • Directly market to our customers in person through in-person interactions and promote our client's products and services.
  • Work on the development of all marketing communications including strategy development, creative briefing, topical promotion, and campaign execution.
  • Work closely with the company's research function to evaluate target audience research used to make key decisions related to the brand promise and consumer advertising.
  • Analyze marketing/campaign performance and correlate those efforts back to brand perception, audience growth, and other key performance indicators.
  • Partner with Sales Marketing Consultants on the construction of promotional opportunities and coordination/implementation strategies.


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