Marketing Operations Manager
4 weeks ago
Adtalem Global Education is a leading provider of post-secondary education and professional talent to the healthcare industry. We are seeking a Marketing Operations Manager to support the Enrollment Enablement Marketing team in optimizing the customer experience through enterprise solutions and technology.
Key Responsibilities:- Ensure the overall health and efficiency of customer experience
- Assess health and function of systems, evaluating optimization and efficiency and identifying solutions
- Collaborate closely with Operations to support the execution and implementation of strategic initiatives
- Use analytical and creative approach to condense large amounts of information into clear, concise presentations and reports
- Test multi-channel acquisition programs and provide user acceptance testing for technology implementations
- Champion new technology/process innovation around Enrollment platform for reducing lead costs, enhancing the Prospect/Student experience, and streamlining processes
- Identify and help implement technologies, in partnership with IT, to drive higher revenue through enhanced ROI
- Drive and project manage initiatives across institutions and departments
- Partner with Institutional leadership and Marketing to ensure activities support evolving needs with focus on process improvements and marketing capabilities supporting quality service, accuracy and compliance
- Maintain documentation of processes, UX and CX mapping
- Bachelor's Degree in Business Administration, Finance, Marketing, Project Management or related field
- Equivalent relevant work experience
- Five (5) plus years in sales operations, enablement and innovation
- Advanced Excel, data modeling and analysis skills, and affinity to dig deep into details
- Experience administering or closely working with Salesforce CRM
- Experience in data visualization - building dashboards and interactive visualizations using Microsoft PowerBI or other data visualization tools is preferred
- Project Management skills
- Strategic and innovative thinking
- Distinctive problem solving and analysis skills (commercial, operational, organizational, global) and experience analyzing large data sets
- Experience with fast-paced, sales-force driven business models preferred
- Related experience in contract development, redlining, legal terms review, negotiations, contract management
- Strong time management and ability to multitask and support several projects at once
- Health, dental, vision, life and disability insurance
- 401k Retirement Program + 6% employer match
- Participation in Adtalem's Flexible Time Off (FTO) Policy
- 12 Paid Holidays
Equal Opportunity – Minority / Female / Disability / V / Gender Identity / Sexual Orientation
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