Marketing Specialist

1 week ago

Arlington, Virginia, United States The Cordish Companies Full time

Company Overview:
The Cordish Companies is a leader in the development of entertainment and hospitality venues, creating vibrant spaces that foster community engagement and memorable experiences. We are committed to delivering exceptional service and innovative marketing strategies that resonate with our audience.

Position Summary:
As a Marketing Coordinator, you will play a crucial role in enhancing our brand presence and supporting our marketing initiatives. This position requires a creative and organized individual who can effectively manage multiple tasks and collaborate with various teams.

Key Responsibilities:
As a Marketing Coordinator, your duties will include, but are not limited to:

  • Developing and executing engaging social media content and campaigns across various platforms.
  • Creating and maintaining social media content calendars on a weekly and monthly basis.
  • Analyzing performance metrics to identify successful strategies and areas for improvement.
  • Assisting the marketing team during events by providing social media coverage and operational support.
  • Delivering excellent customer service through social media interactions.
  • Researching emerging digital trends for potential implementation.
  • Maintaining updated lists of digital influencers and media contacts.
  • Organizing and managing a comprehensive photo and video library.
  • Supporting the planning and execution of diverse events within the district, including concerts, festivals, and family-oriented activities.
  • Coordinating logistics before and after events, including registration and attendee tracking.
  • Creating promotional materials and ensuring effective distribution throughout the district.
  • Collaborating with regional and local marketing managers to develop and implement social media strategies.

Qualifications:
The ideal candidate will possess the following qualifications:

  • A high school diploma or equivalent is preferred, along with at least one year of experience in customer service or a hospitality-related field.
  • Fluency in English is required; proficiency in additional languages is a plus.
  • Availability to work flexible hours, including weekends and holidays.
  • Proficient in Microsoft Office, Adobe Photoshop, and Illustrator.
  • Experience with various social media platforms such as Facebook, Twitter, Instagram, TikTok, and LinkedIn.
  • Strong communication skills and the ability to work effectively both independently and as part of a team.
  • Capability to manage multiple tasks efficiently while maintaining attention to detail.
  • Self-motivated, enthusiastic, and innovative with a passion for marketing.
  • Organized and able to multitask effectively.
  • Experience in the hospitality or entertainment industry is preferred.

Physical Requirements:
The Marketing Coordinator position involves the following physical demands:

  • Regularly standing and moving about the assigned location.
  • Occasionally lifting or carrying items weighing up to 30 pounds.
  • Handling various objects and equipment necessary for marketing activities.
  • Engaging in bending, stooping, and kneeling as required.

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