Digital Advertising Specialist

3 weeks ago

Washington, Washington, D.C., United States DesigninDC Full time

About the Digital Advertising Specialist position

At Design in DC, we are a forward-thinking digital agency that constructs digital products and experiences for businesses and brands.

We bring together the best creative minds who use traditional methodologies to defy tradition.

Our mission is to provide a solution to any question that you may ask.

We are actively searching for a highly skilled Digital Advertising Specialist to join our remote team.

The ideal candidate should possess a substantial portfolio showcasing their expertise in the digital realm, acquired through freelance or agency positions.

Key Responsibilities:

  • Develop and manage high-performing paid advertising campaigns across Google Ads, Meta Ads, and LinkedIn.
  • Craft compelling, brand-aligned content that grabs attention and fuels engagement.
  • Design and implement data-driven strategies to maximize reach, engagement, and ROI across Meta, Google Ads, and LinkedIn.
  • Continuously analyze campaign performance and make data-backed optimizations to ensure ongoing success.

Minimum Requirements:

  • 3+ years of hands-on experience managing paid advertising campaigns on Meta Ads Manager, Google Ads, and LinkedIn.
  • In-depth understanding of ad strategy, audience targeting, and segmentation techniques.
  • Excellent written and verbal communication skills to craft compelling ad copy and reports.
  • Expertise in analytics and reporting tools for data-driven decision-making.
  • Proven track record of successfully managing and optimizing paid advertising campaigns to achieve business objectives.

What We Offer:

  • Fully remote work arrangement.
  • Flexible schedule.
  • Supportive work environment.

We are committed to providing equal employment opportunities to all employees and applicants, irrespective of race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, or gender expression.

We ensure gender equality in compensation and benefits, ensuring that individuals of all genders receive fair and equal treatment for comparable positions, duties, and conditions.

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