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Area Director of Sales and Marketing

2 months ago


Alpharetta Georgia, United States Hyatt Place Alpharetta Full time
Job Summary

This is a fantastic opportunity to join the global leader in third-party hotel management as the Area Director of Sales and Marketing at the Hyatt Place Alpharetta. If you have the passion and drive, Aimbridge will provide you with the tools and support to help you reach your career goals and succeed in a dynamic and fast-paced environment.

About the Role

The Area Director of Sales and Marketing is responsible for the planning and execution of the overall sales and marketing strategy for two high-performing Hyatt properties in Atlanta. This role has the responsibility to achieve optimal occupancy and ADR growth to maximize total revenue while meeting/exceeding hotel profit objectives for all of the entire collection of hotels.

Key Responsibilities

  • Coordinate all group, transient, and catering sales solicitations and bookings to maximize overall revenue.
  • Develop, recommend, implement, and manage the division's annual budget and the advertising, public relations, marketing, and sales plans and programs for the hotel to maximize rate occupancy and food & beverage opportunities.
  • Initiate and develop sales trips to key feeder markets/cities with a focus on identifying accounts that can directly benefit revenue performance targets at all hotels located within the cluster.
  • Proactively conduct outside sales calls, conduct sales tours, and entertain clients.
  • Understand the content reflected in contracts and how to negotiate terms therein.
  • Develop and maintain market awareness to ensure ability to predict revenue opportunities and set proactive strategies.
  • Monitor production of all top accounts and evaluate trends within your market.
  • Conduct on-property visits to hotels within assigned collection to assess strength of sales leadership, strategic culture, and adherence to Aimbridge Hospitality's established regulations, company standards, sales standards, and sales metrics.
  • Comply with attainment of individual goals as well as team goals and budgeted metrics.
  • Train all members of the hotel staff on how to recognize and capitalize on all sales opportunities to increase hotel occupancy and revenue.
  • With input and guidance from the GM and/or Corporate HR, manage Human Resources in the division to attract, retain, and motivate employees; hire, train, develop, empower, coach, and counsel, conduct performance and salary reviews, resolve problems, provide open communication vehicles, discipline, and terminate as appropriate.
  • Develop a full working knowledge of the operations and policies of the hotel, including Sales, Food and Beverage, Front Office, and Reservations.
  • Maintain strong visibility in local community and industry organizations.
  • Attend and/or conduct daily/weekly/monthly meetings and any other functions required by management, providing training on a rotational basis.
  • Maintains professional working relationship and promote open lines of communication across your collection of hotels to achieve initiatives with respective marketing partner(s) and other internal departments.
  • Travel on a weekly basis as required.
  • Act as directed on behalf of the General Manager in his/her absence; performing any other duties as requested by management.

About the Company

As the global leader in third-party hotel management, our growing portfolio represents over 1,550 hotels in 49 states and 22 countries, from top international lodging brands to luxury hotels, destination resorts, and lifestyle hotels. Our associates around the globe are passionate about serving our guests and driving exceptional results and thrive in a culture where everyone is inspired to be the best.

Benefits

  • After an initial waiting period, those hired into full-time positions are eligible for a competitive benefits package that includes:
  • Medical, Dental, and Vision Coverage
  • Short-Term and Long-Term Disability Income
  • Term Life and AD&D Insurance
  • Paid Time Off
  • Employee Assistance Program
  • 401k Retirement Plan