Director of Media

1 week ago


Des Moines, Iowa, United States Two Rivers Marketing Full time
Job Overview

Two Rivers Marketing, a leading B2B agency, is seeking a highly skilled Director of Media to lead our paid media efforts. As a key member of our team, you will be responsible for developing and executing comprehensive media strategies that drive brand awareness, generate leads, and meet business objectives.

Key Responsibilities
  • Lead the development of paid media plans that effectively target and engage audiences, drive brand awareness, and meet campaign objectives.
  • Collaborate with account teams and subject matter experts to architect connected experiences across all online and offline channels.
  • Provide senior-level direction and oversight to client strategies to ensure an overall consistent omnichannel message and brand experience.
  • Oversee media budgets and billing, ensuring efficient and effective allocation of resources to maximize ROI.
  • Stay up-to-date with industry trends and emerging technologies, identifying opportunities to drive business growth and innovation.
Requirements
  • Bachelor's degree in advertising, marketing, or a related field.
  • Minimum of 10 years of professional experience in marketing strategy and paid media, including at least 5 years in a leadership role within an agency or corporate environment.
  • Proven track record of developing and implementing successful B2B integrated marketing and media strategies.
  • Strong understanding of how media integrates with broader marketing initiatives, with the ability to think both strategically and tactically.
What We Offer

At Two Rivers Marketing, we offer a dynamic and supportive work environment, competitive compensation and benefits, and opportunities for professional growth and development. If you are a motivated and results-driven professional with a passion for media and marketing, we encourage you to apply for this exciting opportunity.



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