Digital Media Director

1 week ago


Des Moines, Iowa, United States Two Rivers Marketing Full time
Job Title: Director of Media

Two Rivers Marketing, a division of VGM Group, is seeking a highly skilled and experienced Director of Media to lead our paid media efforts. As a key member of our leadership team, you will be responsible for shaping our media strategy, leading our media team, and driving business growth through innovative media solutions.

Key Responsibilities:
  • Lead and manage the media team, responsible for defining channel activation and engagement strategies to amplify brand awareness and drive demand for our clients.
  • Work with account teams, cross-functional teams, and clients to develop comprehensive marketing strategies that integrate digital, traditional, and emerging media, ensuring alignment with client objectives and agency goals.
  • Provide direction and oversight to paid media work, facilitating integration and strategic account growth.
  • Contribute to new business opportunities related to paid media work and integrated marketing strategies.
  • Lead and contribute to the agency's strategic planning initiatives and core competencies, especially those related to paid media.
Requirements:
  • Bachelor's degree in advertising, marketing, or a related field.
  • Minimum of 10 years of professional experience in marketing strategy and paid media, including at least 5 years in a leadership role within an agency or corporate environment.
  • Proven track record of developing and implementing successful B2B integrated marketing and media strategies.
  • Strong understanding of how media integrates with broader marketing initiatives, with the ability to think both strategically and tactically.
  • Excellent leadership, communication, and presentation skills, with the ability to influence and inspire teams and clients.
About Two Rivers Marketing:

We're a employee-owned agency that puts our associates first. We offer a unique work environment that prioritizes work/life balance and employee growth. Our values drive how we work and who we hire. If you're a motivated and experienced professional looking for a new challenge, we encourage you to apply for this exciting opportunity.



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