Alcohol Sales Manager

3 days ago

Tallahassee, Florida, United States AP Digital Agency Full time
Job Title: Alcohol Sales Manager

We're seeking an experienced Alcohol Sales Manager to lead the introduction of Brass Knuckles Canadian Whiskey into Florida. As a pioneer in bringing a premium, disruptive whiskey brand to the market, you'll be responsible for establishing distribution, developing relationships with key stakeholders, and driving sales across bars, clubs, restaurants, and other licensees.

Key Responsibilities:
  • Build and maintain relationships with bars, clubs, restaurants, and retailers to sell and distribute Brass Knuckles Canadian Whiskey.
  • Develop tailored sales pitches for different licensees and ensure high brand visibility within these establishments.
  • Identify and secure a local distributor who can receive and manage shipments of Brass Knuckles Canadian Whiskey, including negotiating economic shipping terms and managing inventory.
  • Coordinate with the distribution network to ensure efficient delivery and compliance with Florida's alcohol regulations.
  • Ensure all legal obligations are fulfilled, including obtaining necessary permits for importing and selling alcohol in the state.
  • Stay up to date with Florida's liquor laws and regulations, ensuring full compliance with local, state, and federal guidelines.
  • Work closely with our marketing team to develop promotional campaigns and in-store activations that boost brand awareness and sales.
  • Identify opportunities for product placement and brand partnerships in Florida's nightlife and hospitality scene.
  • Monitor sales performance, customer feedback, and market trends, providing regular reports to the head office.
  • Develop a deep understanding of the Florida market to identify growth opportunities and adjust sales tactics accordingly.
  • Represent Brass Knuckles Canadian Whiskey at key events and promotions across Florida.
  • Coordinate whiskey-tasting events, sponsorships, and brand activations to drive sales and brand loyalty.
Requirements:
  • Proven experience in alcohol sales or brand management, with a track record of building new markets.
  • Strong network in Florida's hospitality industry is a plus.
  • Familiarity with the state's liquor laws and distribution channels.
  • Excellent communication and negotiation skills.
  • Self-starter with the ability to work independently and manage multiple projects.

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