Senior Product Manager, Digital Experience Optimization

1 week ago

Denver, Colorado, United States Caribou Financial Full time
About Caribou Financial

We're a company that cares about giving people financial freedom so they can focus on what's most important to them. Our mission is to help individuals reduce their monthly auto expenses and increase the predictability of those expenses over time.

The Role

We're seeking a Senior Product Manager to drive the vision and strategy for our digital funnel and conversion optimization. This role requires a deep understanding of digital customer acquisition, funnel performance, and the factors that impact conversion rates across a multi-channel digital environment.

Key Responsibilities
  • Develop and execute product strategy for Caribou's digital customer funnel, ensuring alignment with Caribou's business objectives and growth targets.
  • Own the digital customer journey from lead generation through application submission, identifying pain points and areas for improvement to increase funnel conversion rates.
  • Optimize for conversion metrics, balancing the customer experience with Caribou's growth and efficiency goals, ensuring that cost, NPS, and contribution margin targets are met.
  • Leverage digital tools and strategies (e.g., A/B testing, personalization, user segmentation) to improve funnel performance and drive continuous conversion improvements.
  • Partner cross-functionally with engineering, marketing, design, and analytics teams to deliver seamless, high-performing digital experiences.
  • Monitor industry trends, competitor offerings, and new technologies to inform product decisions and maintain a competitive edge in the auto refi space.
  • Define and prioritize product features and enhancements based on customer feedback, performance data, and market opportunities.
  • Lead the development of funnel tracking and attribution models, providing clear insights into what drives customer conversion.
  • Champion a data-driven approach to decision-making, ensuring that customer needs are at the forefront of every initiative.
About You

We're looking for someone passionate about creating exceptional digital customer experiences. You are someone who:

  • Has 5+ years of experience in product management, with a focus on digital funnel optimization and conversion.
  • Understands the full digital marketing stack and how different channels (web, email, paid media, etc.) contribute to funnel performance.
  • Has demonstrated experience with A/B testing, user segmentation, and other experimentation frameworks to drive digital growth.
  • Is able to analyze large data sets and identify actionable insights that improve performance across the funnel.
  • Can collaborate with stakeholders across the business, managing trade-offs and prioritization to ensure the highest impact initiatives are delivered.
  • Has excellent communication skills and experience engaging senior executives, as well as evangelizing product strategies across teams.
What We Offer

We offer a competitive compensation package, including equity options, 401k savings program, generous paid time off, and robust wellness benefits. We're committed to creating a diverse and inclusive work environment where everyone feels valued and supported.

We're an Equal Opportunity Employer and welcome applications from qualified candidates from all backgrounds. This position is not restricted solely to the responsibilities listed above, and the scope and responsibilities are subject to change. A pre-employment background check is required as a condition of employment.

  • Senior Product Manager

    7 days ago

    Denver, Colorado, United States Crownpeak Full time

    About the RoleWe are seeking an experienced Senior Product Manager to lead our digital experience management efforts. As a key member of our product team, you will be responsible for driving the development and launch of our cloud-based solutions.Key ResponsibilitiesDevelop and execute product strategies that align with our company vision and...

  • Digital Product Manager

    2 weeks ago

    Denver, Colorado, United States Frontier Careers Full time

    Job Title: Sr. Director, Digital & Omnichannel ProductAt Frontier Airlines, we're seeking a highly skilled and experienced Sr. Director, Digital & Omnichannel Product to lead our digital product teams in delivering industry-leading self-service capabilities across platforms and products. As a key member of our commercial team, you will be responsible for...

  • Digital Product Strategist

    3 weeks ago

    Denver, Colorado, United States Frontier Airlines Full time

    About the RoleWe are seeking a highly skilled and experienced Senior Director, Digital & Omnichannel Product to lead our digital product teams and drive the development of our digital products and platforms. This is a key leadership role that will be responsible for defining the strategy and roadmap for our digital products, leading design and user...

  • Senior Program Manager

    2 weeks ago

    Denver, Colorado, United States Freshworks Full time

    Job Title: Senior Program ManagerWe are seeking a highly skilled Senior Program Manager to join our Digital Product team at Freshworks. As a Senior Program Manager, you will be responsible for overseeing and managing quarterly planning with our stakeholders to understand their needs, while working with resource managers to allocate resourcing toward top...

  • Digital Product Director

    1 week ago

    Denver, Colorado, United States Frontier Airlines Full time

    About the RoleFrontier Airlines is seeking a highly skilled and experienced Senior Director, Digital & Omnichannel Product to lead our digital product teams in delivering a best-in-class omnichannel technology platform. As a key member of our leadership team, you will be responsible for defining the strategy and roadmap for digital products, leading...

  • Senior Product Marketing Manager

    4 days ago

    Denver, Colorado, United States T-Mobile Full time

    Job Title: Senior Product Marketing ManagerAt T-Mobile, we're committed to delivering exceptional customer experiences. As a Senior Product Marketing Manager, you'll play a key role in shaping our digital experiences to exceed customer expectations.Job OverviewWe're a customer-obsessed company, and we're looking for a talented individual to lead the strategy...

  • Senior Manager, Digital Media

    4 weeks ago

    Denver, Colorado, United States MediaMonks Full time

    About the RoleThe Senior Manager, Digital Media role is part of the Media.Monks, Performance.Monks unit. The Digital Media team (P&M) helps to develop and execute direct buys with online publishers, as well as programmatic media buying across ad mediums (CTV, display, video & more). The Senior Account Manager is responsible for day-to-day set up,...

  • Senior Program Manager

    3 weeks ago

    Denver, Colorado, United States Freshworks Full time

    Job DescriptionFreshworks is a leading provider of cloud-based software solutions for customer experience and employee experience. We are seeking a highly skilled Senior Program Manager to join our Digital Product & Program Management team.Key ResponsibilitiesOversee and manage quarterly planning with stakeholders to understand their needs and allocate...

  • Senior Program Manager

    4 weeks ago

    Denver, Colorado, United States Freshworks Full time

    Job DescriptionFreshworks is a leading provider of cloud-based software solutions for customer experience and employee experience. We are seeking a highly skilled Senior Program Manager to join our Digital Product & Program Management team.Key ResponsibilitiesOversee and manage quarterly planning with stakeholders to understand their needs and allocate...

  • Senior Director of Digital Marketing

    7 days ago

    Denver, Colorado, United States Bio-Techne Full time

    Senior Director of Digital MarketingBio-Techne is seeking a highly skilled Senior Director of Digital Marketing to lead our digital marketing efforts and drive business growth.Key Responsibilities:Develop and execute a comprehensive digital marketing strategy to increase brand awareness, drive customer acquisition, and boost revenue.Supervise a team of...

  • Senior Manager, Paid Search and Digital Marketing

    4 weeks ago

    Denver, Colorado, United States Monks Associates Full time

    About the RoleThe Senior Manager, Paid Search and Digital Marketing is a key leadership position at Monks Associates, responsible for driving strategic initiatives and optimizing digital ad campaigns. This individual will excel in managing client relationships, developing innovative strategies, and leading a team of digital marketing professionals.Key...

  • Senior Product Manager, Luxury Experience

    21 hours ago

    Denver, Colorado, United States Pacaso Full time

    About PacasoPacaso is a pioneering company that has revolutionized the concept of second home ownership. Our innovative co-ownership model provides a unique opportunity for individuals to experience the luxury of a second home without the traditional financial burdens. With a strong focus on customer satisfaction, we strive to deliver an exceptional...

  • Senior Account Manager

    3 weeks ago

    Denver, Colorado, United States Sinclair Inc. Full time

    Job Title: Senior Account ManagerCompulse is a leading digital marketing company dedicated to providing innovative solutions for maximizing ROI and customer engagement. With a focus on cutting-edge technology and comprehensive marketing platforms, Compulse empowers its clients to plan, execute, and analyze omnichannel advertising campaigns seamlessly.Job...

  • Senior Product Manager

    2 weeks ago

    Denver, Colorado, United States CSG International Full time

    Senior Product Manager - Customer ExperienceCSG International is seeking a highly skilled Senior Product Manager to lead the development of our customer experience solutions. As a key member of our product management team, you will be responsible for driving the evolution of our products, working closely with cross-functional teams to deliver innovative...

  • Digital Fundraising Manager

    7 days ago

    Denver, Colorado, United States Rocky Mountain Public Media Full time

    Job Title: Digital Fundraising ManagerRocky Mountain Public Media is seeking a highly skilled Digital Fundraising Manager to join our team. As a key member of our fundraising team, you will be responsible for developing and executing effective digital fundraising strategies to drive revenue growth and engagement across our portfolio of brands.Key...

  • Production Optimization Engineer

    4 weeks ago

    Denver, Colorado, United States INEOS Phenol Full time

    Job SummaryWe are seeking a highly skilled Production Optimization Engineer to join our team at INEOS Phenol. As a key member of our production team, you will be responsible for optimizing the performance of our wells and reservoirs to maximize production and minimize costs.Key ResponsibilitiesDesign and implement artificial lift systems to optimize well...

  • Digital Marketing Strategist

    4 days ago

    Denver, Colorado, United States AZDS Interactive Group Full time

    Senior Manager, Content MarketingAZDS Interactive Group is a leading digital agency for the luxury hospitality industry, offering innovative marketing and technology solutions to top-tier luxury travel brands. We pride ourselves on our cutting-edge digital expertise and portfolio of world-renowned clients.About the RoleWe are seeking a dynamic Senior Manager...

  • Digital Production Specialist

    2 weeks ago

    Denver, Colorado, United States GCB Services LLC Full time

    Job OverviewGCB Services LLC is seeking a skilled Digital Production Specialist to join our team. As a key member of our marketing and design teams, you will be responsible for crafting visually compelling and user-centric digital assets.The ideal candidate will have a strong background in digital production, with expertise in Adobe Suite and Figma. You will...

  • Digital Marketing Web Experience Producer

    2 weeks ago

    Denver, Colorado, United States Veeva Systems Full time

    About Veeva SystemsVeeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster.As one of the fastest-growing SaaS companies in history, we surpassed $2B in revenue in our last fiscal year with extensive growth potential ahead.We're not just any public company – we made...

  • Digital Fundraising Manager

    2 weeks ago

    Denver, Colorado, United States Rocky Mountain Public Media Full time

    Job Title: Digital Fundraising ManagerRocky Mountain Public Media is seeking a highly skilled Digital Fundraising Manager to join our team. As a key member of our development team, you will be responsible for developing and implementing effective digital fundraising strategies to support the growth of our organization.Key Responsibilities:Develop and execute...