Senior Manager, Paid Search and Digital Marketing

2 weeks ago


Denver, Colorado, United States Monks Associates Full time
About the Role

The Senior Manager, Paid Search and Digital Marketing is a key leadership position at Monks Associates, responsible for driving strategic initiatives and optimizing digital ad campaigns. This individual will excel in managing client relationships, developing innovative strategies, and leading a team of digital marketing professionals.

Key Responsibilities
  • Client Management: Serve as the primary point of contact for 2-5 Media.Monks clients, managing day-to-day operations, analysis, and optimizations.
  • Revenue and Retention: Oversee revenue and retention responsibilities for team accounts, participating in onboardings, renewal calls, and client communications.
  • Team Leadership: Work with the team to drive paid search account strategy, forecasting, and planning, analyzing performance data and KPIs.
  • Training and Development: Create and deliver quarterly performance reviews for direct reports, run weekly team meetings to track progress toward client and team goals.
  • Paid Search and Process: Build, launch, and continuously monitor/optimize Google, Bing, and other Paid Search ad campaigns in the platform to client-driven KPIs such as CPL, MQL, SAL, CAC, ROAS, Opportunity Win Rate, etc.
Requirements
  • Proficiency: Proficient in Google Ads, Bing Ads, Google Analytics, and Performance Max.
  • Experience: Minimum of 4 years in direct paid search client management, including paid search strategy development, execution, and client relationship management.
  • Skills: Strong focus on project management, attention to detail, and effective communication skills with both internal and external stakeholders.
  • Education: 4-year college degree or equivalent work experience.
What We Offer
  • Benefits: Excellent, full coverage medical, dental, and vision insurance with employer-paid HRA.
  • PTO and Holidays: Generous PTO and 15 company-wide holidays.
  • 401k: 401k with company contribution.
  • Career Growth: Career growth in a disruptor space and entrepreneurial opportunities within the Media.Monks network.


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