Senior Social Media Manager

4 weeks ago


Matawan, New Jersey, United States Alliance Health System Full time

Job Title: Senior Social Media Manager

About the Role:

Alliance Health System is seeking a highly skilled and creative Senior Social Media Manager to grow and enhance our social media presence across Alliance Orthopedics, Alliance Health System, and affiliated profiles. This role is ideal for an experienced social media strategist with a strong background in digital marketing, content creation, and project management.

Key Responsibilities:

  • Develop and execute social media strategies to build and maintain a strong social media presence.
  • Utilize advanced photography, videography, and editing skills to create high-quality content, including patient journeys, event recaps, and promotional materials.
  • Plan and implement digital marketing strategies, including social media, email marketing, and content copy across all brands.
  • Develop and manage a monthly social media content calendar driven by a strong strategy and target.
  • Plan and execute paid social media campaigns, including advertisements, post boosting, and performance analysis.
  • Handle multiple social media outlets and digital marketing projects simultaneously.
  • Maintain digital reputation by engaging with followers, responding to reviews, and managing online interactions.

Requirements:

  • Bachelor's degree or higher in Marketing, Advertising, Public Relations, or a related field.
  • 8+ years of experience in social media management and digital marketing, with a proven track record in content creation, campaign management, and project execution.
  • Expertise in social media platforms and digital marketing strategies.
  • Advanced skills in photography, videography, and content editing.
  • Strong written communication, copywriting, and content creation abilities.

Working Conditions:

The Marketing Manager will be required to work a minimum of 42.5 hours per week, Monday - Friday unless otherwise necessary. This role may require event attendance on weekends and use of personal car for travel.



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