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Senior Social Media Executive

2 months ago

Charlotte, North Carolina, United States NASCAR Full time

Join the NASCAR Team

Are you passionate about motorsports and social media? At NASCAR, we foster a community of dedicated professionals committed to advancing our sport. We appreciate your expertise and enthusiasm, providing a vibrant and supportive atmosphere for you to thrive. Our team's commitment is key to our success, and we offer competitive compensation, comprehensive wellness programs, and numerous opportunities for personal and professional development. Explore how NASCAR can be the ideal place for your career.

NASCAR Digital Media is actively seeking a skilled individual to take on the role of Senior Social Media Executive.

Primary Responsibilities:

  • Formulate a forward-thinking content strategy targeting major social media platforms including Instagram, X, Meta, Snapchat, and TikTok.
  • Broaden the sport's visibility through strategic engagement with NASCAR's social channels, partnerships, and data analytics.
  • Foster fan engagement and collaborate with content creators and influencers to cultivate a lively online community.
  • Develop impactful content campaigns for teams, tracks, and sponsors.
  • Work alongside various stakeholders to boost engagement throughout the NASCAR ecosystem.
  • Provide creative guidance to internal teams and event personnel.
  • Lead, mentor, and inspire the NASCAR social media team.

Qualifications:

  • Bachelor's degree with at least 10 years of experience in effective social media content development.
  • Proven leadership capabilities in a dynamic environment.
  • Strong skills in content ideation and editing.
  • Demonstrated success in crafting innovative solutions and promoting creativity.
  • Experience in collaborative work and providing constructive feedback.
  • Ability to thrive under pressure and adapt to evolving demands.
  • Genuine passion for motorsports and flexibility in work hours.
  • Exceptional communication and organizational abilities.
  • Familiarity with production tools and budget oversight.
  • Creative thinking with a commitment to diversity in the workplace.
  • Willingness to embrace risks and challenge the status quo.
  • Self-driven and enthusiastic team contributor.

At NASCAR, we celebrate diversity and value every employee's contribution. Become part of our dynamic team.