Lifecycle Marketing Strategist

3 weeks ago


New York, New York, United States UnitedMasters | Translation Full time
Join the Pioneers in Cultural Capital with UnitedMasters

UnitedMasters | Translation is a pioneering company that connects independent artists and brands to drive business growth and push culture forward. As a Lifecycle Marketing Manager, you will be part of this innovative team, owning UnitedMaster's lifecycle marketing strategy and execution and building relationships with millions of independent artists.

The ideal candidate will have 4+ years of experience in Lifecycle marketing within a digital subscription platform, preferably in the music or entertainment space. They should also have deep knowledge of marketing automation & analytics tools (e.g. Braze, Iterable, Salesforce) and hands-on experience directly building end-to-end customer journeys and campaigns within these tools.

Key responsibilities will include developing an experimentation framework for lifecycle campaigns, utilizing A/B and holdback testing to quantify measurable impact on key goals, as well as leveraging analytics tools to inform, measure, and optimize performance. We offer a competitive salary range of $120,000 - $150,000 per year, based on industry standards.

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