Brand Development Specialist
3 weeks ago
Company Overview:
Cella, a leading digital marketing agency, is seeking a talented Brand Strategist to join our team. Our company prides itself on delivering innovative and effective marketing solutions that drive business growth.
About the Role:
We are looking for a highly skilled Brand Strategist to oversee brand-related channels, develop and execute strategic marketing plans, and analyze campaign performance. This Jr-level role will focus on driving brand growth, maximizing ROI, and ensuring consistency across TV, radio, and print channels.
Key Responsibilities:
- Manage and allocate marketing budgets efficiently to achieve CoM and ROI goals.
- Develop and execute campaigns that maximize ROI while adhering to budgets and timelines.
- Analyze campaign performance metrics and provide actionable insights for improvement.
- Collaborate with the Director of Marketing to develop long-term strategies for brand growth and expansion in all service areas.
- Identify new market opportunities and innovative approaches to improve brand presence and customer engagement.
Requirements:
Candidates must have 3+ years of experience in brand management, a data-driven mindset, and the ability to work cross-functionally with creative teams, media buyers, and digital marketing experts.
Benefits:
The successful candidate will receive a competitive salary range of $45,000 - $50,000 per year, as well as a comprehensive benefits package, including health insurance, an incentive and recognition program, and 401K contribution (based on eligibility).
Location:
This is a full-time role based in Trussville, Alabama, with occasional travel to other locations required. Candidates must be able to work onsite in Trussville, AL.
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