Market Development Representative

3 days ago


Sacramento, California, United States Sazerac Full time
About Sazerac

Sazerac Company is a leading American family-owned business with a rich history spanning almost 400 years. With operations in the United States and around the world, we have thrived as an independent company, producing and marketing the most award-winning bourbons and whiskeys in the world.

Job Description

The Market Development Representative will be responsible for driving volume and distribution growth for our brands across the Sazerac portfolio. This role will focus on building brands, maximizing distribution, and serving as the primary point of contact for off-premise accounts in the assigned territory.

Key Responsibilities:
  • Directly manage solutions to grow assigned accounts business, driving results that deliver market share growth for Sazerac brands.
  • Build brands by utilizing consumer and category trends to educate customers, solve problems, and maximize sales.
  • Lead in-store selling, merchandising, marketing, and execution for accounts.
  • Achieve volume objectives for priority brands in the portfolio.
  • Plan and implement programs to deliver distribution, merchandising, display, and retail promotional objectives.
  • Develop mutually valuable relationships with assigned customers, understanding their key needs and requirements.
  • Serve as the communication lead between key customers, wholesalers, and internal teams.
  • Monitor agreed-upon Key Performance Indicators (KPIs) with key customers.
  • Support Market Development Manager with brand building, programming, and distribution activities with customers.
Requirements:
  • Bachelor's Degree in Business or related field.
  • Minimum 2 years of relevant professional sales experience within the alcohol or CGP industry, or for new college graduates, a sales internship or full/part-time sales role (preferably in consumer goods).
  • A valid driver's license.
  • Ability and willingness to work non-traditional hours (nights/weekends).
  • Strong planning and organizational skills.
  • Willingness to travel.
  • Must be able to obtain a relevant solicitor's permit in any state.
  • Candidate must reside in or near the territory.
  • Must be able to personally pay or charge ordinary and necessary business expenses that will be timely reimbursed.
Preferred Qualifications:
  • Minimum 2 years of sales experience within the alcohol beverage industry.
  • Market development and sales analysis experience.
  • Strong ability to self-manage and manage schedule to achieve results.
  • Experience building customer relationships.
Physical Requirements:
  • Standing for an extended period of time.
  • Ability to pick up and/or move objects up to 35 pounds without assistance.
  • Ascend or descend stairs.
  • Ability to drive and visit multiple accounts in one day.
  • Strong communication skills.


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