Communications Marketing Coordinator
2 weeks ago
The Marketing Communications Specialist is responsible for the strategic planning and execution of marketing and communication initiatives in collaboration with the Product Management and Sales teams. This role demands exceptional writing, editing, and proofreading skills.
Key Responsibilities:
- Develop comprehensive marketing strategies for diverse projects, including market research, advertising, direct mail, email campaigns, sales materials, social media outreach, webinars, and trade exhibitions.
- Collaborate with team members to assess and recommend marketing opportunities aligned with defined objectives.
- Create and edit content for company publications, ensuring accuracy across all communication channels, both print and digital.
- Work alongside Graphic Designers to produce and implement marketing projects effectively.
- Provide project cost estimates and suggest the most efficient production methods.
- Ensure consistent application of corporate branding in all communications and execute promotional projects, including press releases and corporate advertising.
- Contribute positively to team dynamics and client success, participating in strategic planning and maintaining regular communication regarding productivity.
- Perform additional duties as required.
Qualifications:
- A minimum of 3 years of experience in a marketing role.
- Strong organizational skills with the ability to manage multiple tasks in a dynamic environment.
- Excellent written communication skills, including editing and proofreading capabilities.
- Proficiency in Microsoft Office Suite, including Word, Excel, Outlook, and PowerPoint, as well as presentation tools like Keynote and Prezi.
- Ability to work independently under tight deadlines with minimal supervision.
- Familiarity with educational technology is preferred.
- A Bachelor’s degree in Marketing, Communications, English, Journalism, or a related field, or equivalent experience.
Personal Attributes:
- Adaptability: Demonstrates flexibility and resilience in the face of change.
- Proactivity: Takes initiative to identify opportunities and address challenges effectively.
- Interpersonal Skills: Exhibits strong interpersonal abilities, maintaining professionalism and rapport with clients and colleagues.
- Organizational Skills: Capable of managing multiple priorities efficiently.
Physical Requirements:
This role may require occasional movement within the office to access files and equipment, as well as consistent operation of office machinery.
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