Marketing Specialist for IV Solutions

2 weeks ago


Lake Forest, Illinois, United States Smiths Medical Full time
Position Overview
The Marketing Specialist for IV Solutions at Smiths Medical will cultivate, enhance, and expand their expertise in the IV Solutions product line. This role is pivotal in delivering marketing assistance across the entire IV Solutions portfolio.

In collaboration with the Product Manager and Marketing Director, the individual will take charge of ongoing commercial cross-referencing responsibilities and execution in partnership with the Product Manager and Contract Marketing.

This role will support the Product Manager in crafting and implementing effective customer-oriented marketing initiatives aimed at boosting portfolio visibility and conversion rates.

Key responsibilities include, but are not limited to, providing continuous support for the IV Solutions portfolio concerning annual cross-referencing and formulary file updates, creating customer-focused IV solution executive summaries, offering pricing support and quotations, developing and executing marketing messaging and campaign creatives, and monitoring competitors while reporting findings.

The ideal candidate should be a proactive self-starter, capable of meeting deadlines, managing multiple projects concurrently, and collaborating across various teams to fulfill Smiths Medical's marketing and sales objectives.

Core Responsibilities
- Demonstrate a willingness to learn and develop expertise in the IV Solutions portfolio.
- Manage ongoing commercial cross-referencing and assist with RFI/RFP processes.
- Collaborate with Contract Marketing and the Product Manager to align on pricing strategies and business objectives.
- Aid the Product Manager in executing marketing campaigns and analyzing trends to enhance awareness and customer engagement.
- Support daily product and marketing operations and take ownership of special projects as they arise.
Knowledge & Skills Required
- Ability to comprehend business strategies and a commitment to developing subject matter expertise.
- Proficient in drawing conclusions and utilizing deductive reasoning to address challenges.
- Capable of inspiring and influencing others to achieve results.
- Excellent interpersonal skills for effective interaction with all organizational levels.
- Highly organized, adept at managing multiple details and tactical tasks simultaneously.
- Self-motivated individual who takes initiative and responsibility.
Minimum Qualifications
- Must be at least 18 years of age.
- High School Diploma is required.
- A Bachelor's degree with a marketing focus or a related field from an accredited institution is preferred.
- 0-1+ years of experience in product marketing with knowledge of current marketing and communication trends.
- 0-1+ years of experience in product management, including understanding supply chain and logistics.
- Previous experience in IV Solutions or healthcare is preferred.
Work Environment
This role is primarily sedentary, operating within a professional office setting and utilizing standard office equipment. Travel may be required 5-20% of the time.
Smiths Medical is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

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