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Event Coordinator

2 months ago

Matthews, North Carolina, United States NSTXL Full time
About the Role

The Event Coordinator is a key member of our events team, responsible for designing and delivering impactful programs that exceed customer and member objectives. Working closely with the team, the Coordinator will support various event initiatives and take ownership of marketing communications, reporting, logistics, and targeted virtual programs for the company's event portfolio.

Responsibilities
  • Marketing and Communications: Develop marketing content for the Events function, including design and copywriting of event websites and registration pages, emails, paid and organic social media, etc., to promote both NSTXL-hosted and NSTXL-attended events.
  • Digital Campaigns: Develop pre- and post-event digital campaigns to key program targets.
  • Email Campaigns: Build and execute email campaigns via HubSpot and our event management software solution, Cvent.
  • Campaign Optimization: Make ongoing adjustments to optimize campaigns and A/B test for improved performance.
  • Event Postings: Create and manage event postings on our website and Community site.
  • Reporting and Dashboards: Build and deliver campaign reports to internal and external stakeholders and create campaign dashboards and reports in HubSpot and event software.
  • Project Management: Track projects in project management tool.
  • List Management: Build and manage lists supporting event strategies.
  • Tradeshow Management: Identify and track tradeshow deadlines, register staff, order show services, secure travel accommodations.
  • Inventory Management: Source and manage inventory for promotional items.
  • Venue Research: Research and secure venue options for onsite events.
  • Virtual Events: Host and support virtual events.
  • Event Support: Support Event Director and Event Managers with tasks for larger events as assigned.
Requirements
  • Education: Bachelor's Degree in Communications, Business, Marketing, or equivalent education/experience.
  • Experience: 2+ years of hands-on event logistics experience, copywriting, marketing communications, and reporting.
  • Skills: Understanding of social media platforms, from both a creative and operational perspective, excellent planning, organizational, and problem-solving skills to successfully coordinate multiple events and tasks at once.
  • Technology Skills: Ability to adapt to unexpected requests and circumstances, ability to communicate and work well with others to ensure strong relationships with our internal and external team members, technology skills and confidence necessary to learn unfamiliar programs quickly and efficiently.
  • Personal Qualities: Self-motivated and team-oriented, willing to jump in and help when needed on projects, ability to take feedback, change direction when needed, and unafraid to ask questions, enthusiasm for our mission and vision, ability to maintain focus and thrive in a fully-remote work environment.