Director of Americas Growth Initiatives and Field Marketing Lead
1 week ago
We are seeking a seasoned marketing director to spearhead commercial growth initiatives across the Americas. This role involves developing go-to-market strategies, managing field teams, and executing campaigns that drive demand and revenue.
About the Role
- Pursue measurable commercial outcomes by strategically applying marketing mix elements.
- Partner with sales leadership to design comprehensive go-to-market strategies for expanding Qualtrics business in the Americas.
- Develop and lead field marketing teams to execute innovative experiences, programs, and campaigns.
- Collaborate with global scaled demand teams to launch personalized experiences for key accounts.
- Utilize data and best practices to design effective ABM campaigns and programs.
Key Responsibilities
- Take ownership of developing and implementing Americas marketing strategy, plans, and budget.
- Nurture a team of field and ABM marketers focused on driving exponential growth in the regions.
- Develop and execute ABM and executive programs to engage target Enterprise accounts.
- Collaborate with sales leadership and account teams to map stakeholder journeys and develop communication strategies.
Requirements and Qualifications
- A minimum of 12-15 years of hands-on experience in B2B marketing, specifically in the field, events, and/or Account-Based Marketing (ABM).
- A proven track record of delivering measurable commercial results.
- The ability to travel across the Americas is required for this position.
Preferred Qualifications
- Degree in Marketing, Business or equivalent.
- Excellent copywriting skills for promotional emails, invitations, and other event-related materials.
- Knowledge of Marketo, Salesforce, WordPress, Coda, Qualtrics, and event management software.
Benefits
- Competitive salary range: $265,000—$442,000 USD per year.
- Sign-on bonus and restricted stock units may be included in an employment offer.
- A range of medical, financial, and other benefits based on eligibility criteria.
Qualtrics Hybrid Work Model: Our hybrid work model allows for flexible work arrangements, with three days of in-office work and two days of remote work per week.
-
Seattle, Washington, United States Qualtrics Full timeAbout Us">At Qualtrics, we're a team of innovators passionate about creating technology that positively impacts businesses and makes them more human. Our software empowers organizations to deliver exceptional frontline experiences, build high-performing teams, and design products people love.">Our Mission">We're on a mission to bring humanity, connection,...
-
Global Marketing Director Americas Expansion
1 week ago
Seattle, Washington, United States Qualtrics Full timeJob OverviewWe are seeking a seasoned Global Marketing Director Americas Expansion to lead our marketing efforts across the Americas, driving business growth and expansion in this critical region.About QualtricsQualtrics is a global leader in customer experience management, empowering businesses to deliver exceptional frontline experiences and build...
-
Senior Marketing Director, Lifecycle Growth
1 month ago
Seattle, Washington, United States Amazon Inc Full timeAbout the RoleWe are seeking a highly motivated Senior Marketing Director to lead our Lifecycle Growth team at Amazon Inc. This is a pivotal role that offers the chance to shape our North America cross-channel marketing strategy and directly drive brand and sales growth.Job Description:The ideal candidate will have a strategic mindset, excellent leadership...
-
North America Field Partner Lead
6 days ago
Seattle, Washington, United States Workato Full timeAbout Workato">We believe in fostering a flexible, trust-oriented culture that empowers everyone to take full ownership of their roles.">We are driven by innovation and seek team players who want to actively build our company.">We offer a vibrant and dynamic work environment along with a multitude of benefits for our employees.">The Role">We are seeking a...
-
Director of Neighborhood Initiatives
6 days ago
Seattle, Washington, United States Food Lifeline Full timeJob Summary:We are seeking a highly motivated individual to join our team as a Director of Neighborhood Initiatives. In this role, you will be responsible for leading our neighborhood initiatives program, which aims to address food insecurity and poverty in local communities.About the Role:Lead the development and implementation of neighborhood initiatives...
-
Strategic Business Growth Leader
7 days ago
Seattle, Washington, United States PMI (Project Management Institute) Full timeWe are seeking a seasoned leader to drive business growth and expansion in North America. As Regional Head of Markets, you will be responsible for leading cross-functional teams to develop and implement strategic initiatives that drive revenue growth and market share.About the RoleThis is a high-visibility role that requires a strong business acumen,...
-
Strategic Marketing Leader for North America
4 weeks ago
Seattle, Washington, United States Paula's Choice Skincare Full timeAbout the RolePaula's Choice Skincare seeks an experienced marketing leader to drive our North American marketing efforts. As the Head of Marketing, North America, you will lead the development and execution of marketing strategies across the region.Key ResponsibilitiesDevelop and implement integrated marketing plans to increase brand awareness and drive...
-
Marketing Director
1 month ago
Seattle, Washington, United States Ernst and Young Full timeJob OverviewWe are seeking a highly skilled Marketing Director to join our Brand, Marketing and Communications team. As a key member of our team, you will be responsible for developing and implementing the region's marketing strategy and initiatives for various industry practices.About the RoleThis role involves overseeing the successful implementation and...
-
Lotte Hotel Americas F&B Leader
6 days ago
Seattle, Washington, United States Lotte Hotel Americas Full timeAbout the RoleLotte Hotel Americas is seeking a highly skilled Hospitality Service Director to lead our food and beverage operations.This is an excellent opportunity for a talented professional to take on a leadership role and make a significant impact on our business.The successful candidate will have a strong background in hospitality operations, including...
-
Dynamic Marketing Leader for Americas
3 weeks ago
Seattle, Washington, United States Qualtrics Full timeCompany Overview Welcome to Qualtrics, a leading provider of experience management software that empowers businesses to deliver exceptional frontline experiences, build high-performing teams, and design products people love. We are more than a platform - we are the creators and stewards of the Experience Management category, serving over 18,000 clients...
-
Business Development Director for North America
4 weeks ago
Seattle, Washington, United States HireIO Inc Full timeWe are seeking a highly motivated Business Development Director for North America to join our team at HireIO Inc. This is an exciting opportunity to lead sales teams and drive business expansion in the region.About the RoleThe ideal candidate will have extensive experience in the material handling industry, with a proven track record in market development....
-
Regional Ads Director, Marketing Growth
4 weeks ago
Seattle, Washington, United States Amazon Full timeDrive Growth with Amazon's Regional Ads TeamWe are seeking a highly motivated and experienced Regional Ads Lead to join our dynamic marketing team. As the Regional Ads Lead, you will play a pivotal role in driving the success of our 1:1 advertiser support program for SMB advertisers within your assigned region.The ideal candidate will have a deep...
-
Seattle, Washington, United States SKAI Brasil Full timeCompany OverviewAt Skai Brasil, we are a leading provider of digital marketing software and solutions. Our innovative technology empowers businesses to reach their full potential in the digital landscape.We pride ourselves on our dynamic startup culture, strong track record of success, and commitment to employee growth and development.SalaryThe estimated...
-
Strategic Marketing Leader
1 month ago
Seattle, Washington, United States Amazon Inc Full timeAbout the RoleWe are seeking a highly motivated Strategic Marketing Leader to lead our North America growth strategy, driving both performance and brand business objectives. In this role, you will oversee the development of integrated media plans that align with our business goals while spearheading Lifecycle Marketing initiatives to engage and retain...
-
Technical Field Service Director
2 weeks ago
Seattle, Washington, United States McKinstry Full timeAbout the JobWe are seeking an experienced Technical Field Service Manager to lead our growing team in Seattle, WA. This role requires strong leadership and technical skills, with a focus on delivering high-quality services and driving business growth.Key ResponsibilitiesLeverage market trends and industry knowledge to drive strategic decision-makingMentor...
-
Sales Director
1 week ago
Seattle, Washington, United States Marriott Full timeMarriott Director of SalesA strategic opportunity for a seasoned sales professional to drive revenue growth in the hospitality industry. We seek an accomplished Director of Sales to join our team at AC Hotel Seattle Downtown.Salary: $80,000 - $90,000 annuallyKey Responsibilities:Develop and implement comprehensive sales strategies to maximize occupancy and...
-
Chief Growth Optimization Lead
3 weeks ago
Seattle, Washington, United States Glowforge Full timeDrive Business Expansion as a Chief Growth Optimization LeadGlowforge seeks an accomplished Chief Growth Optimization Lead to spearhead our marketing strategies, leveraging analytical prowess to optimize growth and expand our reach. As a key member of our team, you will be at the forefront of driving data-driven campaigns that not only increase our marketing...
-
Growth Strategy Director
3 weeks ago
Seattle, Washington, United States Mortgage Benefits Full timeWe are seeking a seasoned professional to drive the execution and continuous improvement of strategies aimed at accelerating business growth. The ideal candidate will focus on analyzing market opportunities, refining growth initiatives, and ensuring successful implementation.Key Responsibilities:Develop and refine growth strategies to align with...
-
Senior Marketing Strategist for Growth
4 weeks ago
Seattle, Washington, United States West Coast Careers Full timeMarketing Manager Job DescriptionOur client, a leading manufacturing company specializing in innovative building solutions on the West Coast, is seeking an experienced Marketing Manager to join their growing team. With a strong focus on driving demand generation and optimizing marketing efforts across various platforms, this role combines strategic and...
-
Retail Practice Growth Strategist
1 week ago
Seattle, Washington, United States IBI Group Full timeAbout ArcadisArcadis is a global leader in delivering sustainable design, engineering, and consultancy solutions for natural and built assets.Job OverviewThis role involves driving growth in the retail practice across the USA. The individual will have extensive knowledge of the national retail architecture market and be responsible for developing business...