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Product Marketing Manager

1 month ago

New York, New York, United States DoubleVerify Full time
Job Title: Product Marketing Manager

We are seeking a highly skilled Product Marketing Manager to lead the development and execution of our product marketing strategy. As a key member of our marketing team, you will be responsible for driving product adoption, customer engagement, and revenue growth.

Key Responsibilities:
  • Develop and execute product marketing plans to drive product adoption and customer engagement.
  • Collaborate with cross-functional teams to develop product positioning, messaging, and sales collateral.
  • Conduct market research and analysis to inform product development and marketing strategies.
  • Develop and maintain product marketing materials, including product sheets, datasheets, and case studies.
  • Work closely with sales teams to ensure alignment on product messaging and sales strategies.
  • Measure and analyze product marketing performance, providing insights and recommendations for improvement.
Requirements:
  • 8+ years of experience in product marketing or a related field.
  • Proven track record of driving product adoption and customer engagement.
  • Strong understanding of digital advertising and related performance technologies.
  • Excellent communication and project management skills.
  • Ability to work in a fast-paced environment and prioritize multiple projects.
What We Offer:

At DoubleVerify, we offer a dynamic and collaborative work environment, competitive compensation and benefits, and opportunities for professional growth and development.

We are an equal opportunity employer and welcome applications from diverse candidates.