Product Marketing Manager

17 hours ago


New York, New York, United States Innovid Full time
Product Marketing Manager

Innovid, a leading provider of advertising delivery, personalization, measurement, and outcomes across linear, CTV, and digital, seeks a Product Marketing Manager to join its team. As a key member of the product marketing team, you will be responsible for developing product marketing positioning and content that supports our ad management product line.

Key Responsibilities:
  • Execute product launches and create sales materials that support key objectives
  • Craft product messaging to be best positioned for the successful engagement of target audiences
  • Create marketing materials (i.e. sales decks, one-sheeters, and case studies) that communicate product benefits and features
  • Work with the broader marketing team to ensure product value props of new and enhanced solutions are appropriately conveyed across all marketing channels
  • Execute independent research while working closely with internal stakeholders to develop and maintain buyer persona profiles and identify market fit
  • Define and lead internal and external training exercises as new products and functionality dictate
  • Field sales and client services questions and requests from our commercial organization, prioritizing as necessary
  • Keep abreast of the industry and competitive landscapes and incorporate relevant information into sales and marketing positioning and materials as needed
Requirements:
  • 4+ years of experience in product marketing or equivalent experience, such as product management, content marketing, business development, or sales/solutions engineering
  • Empathy for both internal stakeholders and customers
  • Bias for action with the ability to adapt and move quickly
  • Excellent time management and project management skills
  • Experience in designing your own slides, one-sheeters, or presentations
  • A deep understanding of ad tech, marketing tech, video management, media, and/or TV
  • A deep love for problem-solving & pattern recognition
  • Must be a strong communicator, comfortable in front of large, senior groups, and a solid writer
What We Offer:
  • High visibility role with a tremendous amount of growth potential
  • Competitive compensation package for qualifying employees, which includes: health, dental, and vision insurance. Life insurance, PTO + Sick Days, 401K + match, a volunteer program, paid parental leave and stock options
  • Personal & Professional Developmental Resources, including: Bravely for on-demand, unlimited, and confidential access to coaching; job shadowing and mentorship programs; employee-led DEI committees, access to LinkedIn Learning, and more
  • Offices in major cities around the world, unlimited snacks, and a cross-company collaboration unlike anywhere else

At Innovid, we are committed to creating an inclusive and equitable workplace for all employees. We strongly encourage women, people of color, members of the LGBTQIA community, people with disabilities, and veterans to apply. We are actively working to be an anti-racist organization.



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