Digital Marketing Manager

4 weeks ago

New York, New York, United States Croud Full time
ROLE OVERVIEW

Croud is a global, full-service digital marketing partner. Through a seamless combination of data, technology, and creativity, our teams drive business performance and long-term growth for ambitious brands.

This is an exciting opportunity for an ambitious digital marketeer to join the New York Biddable team of our fast-growing and quick-moving Digital Marketing agency.

Located in the heart of Soho, our New York office is home to a group of highly skilled digital experts, passionate about driving innovation and delivering great work for clients. With a rapidly expanding team and client portfolio, Croud New York offers hands-on experience working with some of the world's leading brands across every industry sector.

Find out more about Croud NY

Job Summary

We are seeking a highly intelligent, charismatic, and creative thinking practitioner who is passionate about digital marketing and specifically paid search, paid social, and/or programmatic. The successful candidate will demonstrate account and channel expertise, strive for repeatable success, and have a desire to question everything in pursuit of operational and client service excellence.

Key Responsibilities
  • Plan, create, manage, optimize, and forecast Google/Facebook Ads campaigns and accounts, including Search, Shopping (Performance Max, Advantage+ Shopping), Social, YouTube, Discovery (Demand Gen), and Programmatic/Display campaigns
  • Execute paid campaign processes from start to finish, including researching, planning, trafficking, troubleshooting, optimizing, and reporting
  • Establish strategies to deliver results against client goals and KPIs
  • Build and maintain strong relationships with clients, vendors, and internal stakeholders
  • Support business development by contributing to pitches and cross-selling Croud products to existing clients
  • Support the creation and delivery of flawless client-facing reports, based on accurate data and insightful analysis
  • Support the development and presentation of account development plans or roadmaps based on client campaign briefs or on client KPIs
  • Manage and develop Associates, including task delegation, training coordination, ad hoc constructive feedback, and Croud's career development framework process
Requirements
  • At least 2 years of experience in digital marketing, demonstrating deep experience and knowledge in digital account management with a track record of exceeding performance goals against sales-related KPIs (purchases, subscribers, etc.)
  • A paid search, paid social, or programmatic practitioner with strong technical skills and a minimum of 2 years of hands-on platform experience
  • Good knowledge of navigating and using Google Analytics (GA4)
  • Certified to at a minimum of Google Search Ads Professional, Shopping Certification, Facebook Ads, or equivalent
  • Excellent communication skills, both written and verbal
  • Proven problem solver who can support and manage clients' deliverables and projects to deadlines
  • Solutions-oriented with a growth mindset
  • Strong numeracy and analytical skills, with impeccable attention to detail
  • Enjoy and understand working with data, especially via Microsoft Excel
  • Bachelor's degree in marketing, business admin, or related major a plus
Company Benefits
  • 20 days vacation a year + 12 public holidays
  • Full Paid Medical Insurance (including dental and vision)
  • Annual performance bonus
  • 401K Plan after 3 Months (Match up to 2% of your contributions at 100%)
  • Sales commission (if involved in a pitch)
  • Gym Membership contributions
  • Free fruit, breakfast cereals, snacks, soft drinks, and tea & coffee
  • Free home office chair and screen
  • Quarterly team offsites / Regular socials
  • Free Citibike membership
  • Recruitment referrals bonus
  • Agile working policy (Hybrid 3x a week in office)
Compensation

Salary Range for this position is $80,000 - $90,000 per year (DOE). Standard hours are from 9.00am to 5.30pm, there's flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours).

Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, color, age, disability, or sexual orientation. All candidates will be assessed based on merit, qualifications, and their ability to perform the requirements of the role.

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