National Video Media Buyer

10 hours ago


Birmingham, Michigan, United States Zenith Full time

Job Title: National Video Media Buyer

Job Summary:

Zenith is The ROI Agency, where we succeed when our clients succeed. Our simple strategy is to motivate our people, deliver great work, and delight our clients. We have a superb Talent team that helps the agency recruit, develop, and retain the industry's best talent. We strive to create a winning culture and are proud that 91% of our people would recommend us as a great place to work.

We are single-mindedly focused on delivering great work. Our consistent track record of making our clients' communications more effective is our greatest credential. We work on challenging business and communication issues in partnership with great client marketing teams. We are proud to have worked with many of our clients for 10 years or more and are equally proud of our new relationships.

Key Responsibilities:

  • Negotiate, purchase, maintain, and steward National Video media buys
  • Oversee, train, and mentor Assistant Negotiators
  • Mentor media trainees within the group
  • Negotiate and purchase National Video scatter/upfront activity
  • Maintain current knowledge of marketplace conditions through network meetings and trade publications
  • Project delivery for inventory against relevant target demographics
  • Steward media schedules adhering to each client's buying guidelines
  • Help oversee timeline and execution of added value opportunities
  • Maintain confirmation of purchase, schedules, budgets, and reconciliation of network billing
  • Monitor performance of buys using current rating information. Secure makegoods and/or audience deficiency units for under delivery
  • Contribute to post-analysis reports
  • Meet all due dates for buys, post analyses, and assigned projects; help team set up project deadlines to achieve all timelines
  • Communicate regularly with salespeople and negotiate to maintain or improve the integrity of the buys as they are stewarded
  • Advise supervisors of marketplace conditions, special opportunities, and potential schedule interruptions
  • Assist in development of cost per points, competitive checks, and group projects

Qualifications:

  • B.A. or B.S. in Marketing, Advertising, or related field
  • Agency experience highly preferred
  • 1+ years of experience working in a national media investment buying environment
  • Experience negotiating TV dayparts and online video
  • Strong negotiating and presenting skills
  • Excellent communication, organizational, and analytical skills
  • Detail-oriented, able to multi-task, and work well under tight deadlines in a fast-paced environment
  • Proficiency in MS Word, Excel, and PowerPoint. Experience with Media Ocean software (DDS, MBOX) preferred


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