National Video Investment Director

1 week ago


Birmingham, Michigan, United States Publicis Groupe Full time

National Video Investment Director

**Job Summary**

We are seeking a highly skilled National Video Investment Director to join our team at Publicis Groupe. As a key member of our media buying team, you will be responsible for negotiating, purchasing, maintaining, and stewarding National Video media buys.

**Key Responsibilities**

* Oversee, train, and mentor Associate Negotiators to ensure they have the skills and knowledge needed to succeed in their roles.
* Mentor media trainees within the group to help them develop their skills and knowledge.
* Negotiate and purchase National Video scatter and upfront activity to ensure the best possible deals for our clients.
* Maintain current knowledge of marketplace conditions through network meetings and trade publications to stay ahead of the competition.
* Project delivery for inventory against relevant target demographics to ensure our clients' goals are met.
* Steward media schedules to adhere to each client's buying guidelines and ensure timely delivery.
* Help oversee the timeline and execution of added value opportunities to maximize ROI for our clients.
* Maintain confirmation of purchase, schedules, budgets, and reconciliation of network billing to ensure accuracy and transparency.
* Monitor performance of buys using current rating information and secure makegoods and/or audience deficiency units for under delivery.
* Contribute to post-analysis reports to help our clients understand the effectiveness of their media buys.
* Meet all due dates for buys, post analyses, and assigned projects to ensure timely delivery and meet our clients' expectations.
* Communicate regularly with salespeople and negotiate to maintain or improve the integrity of the buys as they are stewarded.
* Advise supervisors of marketplace conditions, special opportunities, and potential schedule interruptions to ensure our team is always informed and prepared.
* Assist in the development of cost per points, competitive checks, and group projects to help our clients make informed decisions.

**Requirements**

* B.A. or B.S. in Marketing, Advertising, or a related field.
* Agency experience highly preferred.
* 8+ years of experience working in a national media investment buying environment.
* Experience negotiating TV dayparts and online video.
* Strong negotiating and presenting skills.
* Excellent communication, organizational, and analytical skills.
* Detail-oriented, able to multi-task, and work well under tight deadlines in a fast-paced environment.
* Proficiency in MS Word, Excel, and PowerPoint. Experience with Media Ocean software (DDS, MBOX) preferred.

**About Us**

Publicis Groupe is a global leader in marketing, media, and digital transformation. We help our clients build their brands, engage with their customers, and drive business growth. Our team is passionate about delivering innovative solutions that drive real results for our clients.



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