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Sponsored Ads Campaign Manager
2 months ago
We are seeking a highly skilled Retail Media Advertising Specialist to join our team at Acosta. As a key member of our sales and marketing powerhouse, you will be responsible for creating and executing retail media strategies that drive business growth and customer engagement.
Key Responsibilities- Retail Media Strategy Development: Develop and execute retail media strategies aligned with overall business goals, collaborating with stakeholders and cross-functional teams to align advertising strategies with overall business objectives.
- Campaign Management: Manage end-to-end sponsored ad product campaigns for entry to mid-tier clients, including keyword research, campaign setup, and performance analysis.
- Optimization & Performance Monitoring: Monitor and analyze campaign performance, leveraging data insights to optimize targeting, keywords, bids, and ad placements.
- Education: Associate's degree
- Experience: At least 1 year of experience in managing retail media sponsored ads with a track record of achieving client objectives.
- Skills: Understanding of performance marketing, conversion optimization, and online customer acquisition, as well as familiarity with ad technology that supports retail media solutions.
Acosta and Mosaic are the sales and marketing powerhouses behind the most recognized and proven brands with top retailers in the United States and Canada. We offer flexible services that maximize efficiency, and our team has the talent and technology to build data-, reach-, and relationship-driven strategies to execute those strategies and monitor, track, and optimize metrics-based results for customers and retailers.