Digital Marketing Strategist

7 days ago


Scottsdale, Arizona, United States The Keller Group Limited Full time
Job Title: Performance Marketing Manager

About the Role:
The Keller Group Limited is seeking a highly skilled Performance Marketing Manager to join their growing media team. As a key member of the team, you will be responsible for leading all campaign development, implementation, and innovation with the goal of driving leads and securing new business.

Key Responsibilities:
  • Develop and execute holistic media strategies across paid search, paid social, and programmatic display marketing campaigns.
  • Collaborate with internal teams to develop and pitch robust media plans that align with clients' overall marketing and media objectives.
  • Manage and optimize media spends across various platforms, including Google Ads, Bing Ads, Facebook Business Manager, and Google DoubleClick Campaign Manager.
  • Establish and manage tracking and providing of insights and analysis of campaign performance on both a scheduled and ad-hoc basis to align with client KPIs and success metrics.
  • Stay ahead of the curve by researching new ad platforms and brainstorming innovative campaign ideas.

Requirements:
  • Bachelor's degree in Marketing or a related field of study.
  • Minimum 4 years of experience in paid media working agency-side or with several brands simultaneously and serving in a highly strategic and client-facing position.
  • Knowledgeable and confident in various ad platforms and programs, including Google Ads, Bing Ads, Facebook Business Manager, Google DoubleClick Campaign Manager, and Google Analytics.
  • Strong analytical skills to collect, compile, organize, track, and analyze data.
  • Technically savvy and experienced in areas such as programmatic and demand-side ad platforms.

What We Offer:
  • Competitive salary and benefits package.
  • Opportunities for professional growth and development.
  • A dynamic and supportive work environment.


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