Integrated Marketing Operations Project Manager

3 weeks ago

Basking Ridge, New Jersey, United States Verizon Full time
Job Title:

Integrated Marketing Operations Project Manager

Job Summary:

We are seeking an experienced Integrated Marketing Operations Project Manager to join our team. As an Integrated Marketing Operations Project Manager, you will be responsible for leading the intake funnel and prioritization of support requests by overseeing new projects from conception to assignment, as well as the ongoing evolution of those process capabilities.

Key Responsibilities:

  • Manage marketing campaign intake needs, workflow management of tactics to support high-profile, large-impact marketing initiatives across all the Value Organization brands, including Visible, Tracfone, Straight Talk, and others.
  • Lead Integrated marketing campaigns by developing the strategy and overseeing the execution of product/device, service, and promo marketing campaigns that create awareness, generate leads, and drive conversion across our value portfolio brands.
  • Act as the "front door" into the marketing organization and manage the internal briefing process across the aforementioned launches, and oversee the end-to-end tactics for our marketing approach.
  • Project manage a variety of incoming requests that require Marketing support, including Integrated Marketing, Creative Execution, Retail & Email Marketing, Digital/.com Marketing, and Media Planning.
  • Conduct impact assessments for each incoming request to ensure alignment with strategic business and marketing objectives, and utilize those assessments to determine next steps.

Requirements:

  • Bachelor's degree or two or more years of work experience.
  • Four or more years of relevant work experience.
  • Experience in Integrated Marketing Communications, Go To Market, or Project Management in a Marketing or Agency setting.
  • Program Management experience, including the development of timelines & dependencies and experience with cross-functional projects.
  • Data-focused marketer, with a keen eye for details, and someone who can synthesize and leverage consumer, market, and performance data, to develop remarkable marketing campaigns.
  • Project management certification.
  • Knowledge of a broad range of marketing communications tactics, and the ability to drive tactical owners to devise marketing support plans.
  • Excellent written and verbal communication skills, including the ability to communicate complex concepts in simple, actionable terms.
  • Excellent organizational and time management skills.
  • Ability to evaluate new tools for automation and drive efficiencies.
  • Previous experience with project management tools and software such as Asana or Adobe Workfront.

What We Offer:

At Verizon, we are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best.

We offer a comprehensive benefits package, including health and wellness benefits, short-term incentives, 401(k) Savings Plan, stock incentive programs, paid time off, parental leave, adoption assistance, and tuition assistance, plus other incentives.

We are proud to be an equal opportunity employer and celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status.

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