Head of Marketing
2 weeks ago
About the Role
Abacus Group, LLC is a distinguished non-profit organization seeking a Marketing Director to enhance our marketing initiatives.
Key Responsibilities
- Formulate comprehensive strategies across all marketing channels
- Set, track, and report on departmental objectives
- Craft branding and expansion strategies
- Maintain consistent brand messaging across various platforms
- Analyze consumer behavior to define customer profiles
- Identify opportunities to engage new market demographics
- Keep abreast of competitive landscape, including pricing strategies and product launches
- Oversee marketing activities to elevate brand visibility
- Assist in the formulation of organizational goals
Qualifications
- Bachelor's degree required; Master's degree preferred
- Minimum of 5 years in a marketing role
- Proficient in SEO, Facebook, and Google Ads
- Exceptional organizational and follow-up capabilities
- Outstanding communication and interpersonal skills
- Ability to manage sensitive information with discretion
JobID: 16921
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