Head of Marketing

2 weeks ago


Englewood Cliffs, New Jersey, United States Abacus Group, LLC Full time

About the Role

Abacus Group, LLC is a distinguished non-profit organization seeking a Marketing Director to enhance our marketing initiatives.

Key Responsibilities

  • Formulate comprehensive strategies across all marketing channels
  • Set, track, and report on departmental objectives
  • Craft branding and expansion strategies
  • Maintain consistent brand messaging across various platforms
  • Analyze consumer behavior to define customer profiles
  • Identify opportunities to engage new market demographics
  • Keep abreast of competitive landscape, including pricing strategies and product launches
  • Oversee marketing activities to elevate brand visibility
  • Assist in the formulation of organizational goals

Qualifications

  • Bachelor's degree required; Master's degree preferred
  • Minimum of 5 years in a marketing role
  • Proficient in SEO, Facebook, and Google Ads
  • Exceptional organizational and follow-up capabilities
  • Outstanding communication and interpersonal skills
  • Ability to manage sensitive information with discretion

JobID: 16921



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