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Digital Marketing Manager

2 months ago

Austin, Texas, United States CapsLock Full time
About CapsLock

CapsLock is a leading marketing solutions provider for large partners in the home improvement industry. We don't just advertise our clients' products or services; we build long-term marketing solutions within the context of permanent partnerships.

Our people are the backbone of everything we do, and they are our most valuable asset. Our business model demands top talent across the board, and we aim to create conditions that attract and retain the best individuals globally.

About the Role

We are seeking a highly skilled and experienced Account Manager to join our team. The successful candidate will be responsible for maintaining and cultivating existing CapsLock clients and working with the Director of Sales to grow the company.

As an Account Manager, you will play a crucial role in assisting with all facets of client services and interacting with all departments, including IT, media, creative, and analytics. This role provides a great opportunity for growth if you excel in working in a fast-paced environment.

Main Responsibilities
  • Effectively manage and grow positive client relationships
  • Provide weekly client status updates, capture action items, disseminate information across teams, and effectively manage expectations both internally and externally
  • Monitor timelines and progress on all client projects
  • Ensure clients are clear on all process-related questions and pivot where necessary
  • Develop workflow and process between internal teams and troubleshoot when issues occur
  • Develop project timelines and monitor progress
  • Facilitate the transition of new clients as they migrate to our lead gen campaigns
  • Develop and maintain collaborative relationships with teams throughout the organization, including Analytics, Creative, IT, and Media Buying
  • Maintain an in-depth knowledge of client businesses, current KPIs, and historical activity
  • Work with the data team to forecast and track key assigned account metrics (e.g., weekly/monthly sales results and forecasts)
  • Stay abreast of industry trends and business opportunities
  • Proactively learn and understand industry best practices and future work concepts
Requirements
  • 3 years of relevant work experience, preferably in an agency or marketing environment
  • Strong data-driven decision-making skills
  • Proficient in analyzing data reports and communicating findings to clients
  • Experience working with cross-functional teams
  • Proficiency in software tools such as Microsoft Office, Google
  • Proven ability to communicate with C-Level Executives and possesses strong presentation skills
  • Experience in building and refining internal sales processes
  • Excellent negotiation skills
  • Strong organizational and time management skills: process-oriented
  • Ability to manage budgets and project plans efficiently
  • Comfortable with frequent meetings and adept at managing schedules
  • Self-motivated and capable of working independently and remotely in a fast-paced, rapidly changing environment
  • Excellent oral and written communication skills
  • Ability to multitask, establish priorities, and organize efficiently
  • Demonstrated ability to effectively manage multiple client needs against tight deadlines
  • Fluent in English
  • Ability to work in a fast-paced, rapidly changing environment
  • Capable of building and sustaining trust among clients and colleagues
  • Can see the bigger picture when working on granular tasks/projects to ensure everything stays on track
Personal Characteristics
  • Smart, articulate, and polished with excellent problem-solving skills
  • Attention to detail and a high level of accuracy are an absolute must
  • Ethical with a flexible work attitude
  • Humble and craving to learn
  • Must be a self-starter, highly organized
  • Quick learner and a team player
  • Can command a room when speaking; exudes confidence
  • A can-do attitude and a desire to progress in their career
  • Self-motivated and goal-oriented
  • Curiosity, Honesty & Integrity
  • A self-starter who thrives on responsibility and impressing clients with results
  • Motivated to deliver exceptional performance
  • Strong desire to work in a multicultural environment
Nice to Have
  • Previous success working in a completely remote role
  • Experience working at an agency or brand managing digital marketing campaigns
  • Experience with Slack, ClickUp, or/and Tableau
  • Knowledge of media buying
  • Bachelor's degree in sales, marketing, business administration, or a related field