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Marketing Director
2 months ago
Genesis HealthCare is seeking a skilled Marketing and Admissions Director to lead our patient admissions process and nursing center marketing program. As a key member of our team, you will be responsible for developing and implementing short and long-term marketing plans to penetrate the targeted market and generate patient referrals.
Key Responsibilities:- Develop and implement marketing strategies to increase patient referrals and census goals.
- Collaborate with the interdisciplinary team to coordinate a seamless admissions process and ensure a positive patient experience.
- Nurture relationships with physicians, social workers, and discharge planners to maximize referrals.
- Foster a positive community image of the nursing center through public relations and marketing efforts.
- Minimum 3 years' experience in a healthcare setting.
- Minimum of 2 years of college education in healthcare administration, business management, or marketing/public relations.
We offer a competitive salary and benefits package, including health, dental, and vision insurance, 401K, and paid time off. If you are a motivated and experienced professional looking to make a difference in the lives of our patients and residents, we encourage you to apply for this exciting opportunity.
