Director of Student Recruitment and Marketing

3 weeks ago


Pittsburgh, Pennsylvania, United States University of Pittsburgh Full time
Job Summary

As the Associate Director of Student Recruitment and Marketing, you will play a pivotal role in shaping the prospective student journey at the University of Pittsburgh. This position is responsible for enhancing the recruitment and retention of prospective undergraduate, graduate, and executive students through innovative marketing strategies and admissions funnel communications.

Key Responsibilities
  • Develop and execute data-driven marketing strategies focused on lead generation and enhancing the digital student experience.
  • Build strategic prospective student marketing plans that tell engaging and value-based Pitt Business stories while aligning with academic departments to ensure program offerings meet market demand.
  • Utilize market research and data analysis to grasp the value proposition of Pitt business programs to develop effective marketing messaging.
  • Manage targeted personas and segmentations for Pitt Business.
  • Oversee top-of-funnel leads and inquiry data, ensuring that application and enrollment objectives are achieved.
Requirements
  • 5+ years of experience in higher education marketing and recruitment with a proven track record developing successful digital marketing campaigns.
  • Strong written and verbal communication skills with confident presentation abilities, and the capacity to manage multiple tasks requiring creative problem-solving.
  • Experience with digital marketing solutions, operations, and technologies is a plus, including email marketing platforms, SEO tools, student information systems, and higher education CRM systems.
  • Background in recruitment or communications is preferred.
  • Ability to work both collaboratively within a team and independently, with strong self-management skills to set deadlines and organize workflow effectively.
  • Analytical mindset with the ability to interpret data and trends to make informed marketing decisions and optimize campaign performance.
About the University of Pittsburgh

The University of Pittsburgh is committed to championing all aspects of diversity, equity, inclusion, and accessibility within our community. This commitment is a fundamental value of the University and is crucial in helping us advance our mission, which includes attracting and retaining diverse workforces.

The University of Pittsburgh is an Affirmative Action/Equal Opportunity Employer and values equality of opportunity, human dignity, and diversity. EOE, including disability/vets.



  • Pittsburgh, Pennsylvania, United States University of Pittsburgh Full time

    Job SummaryAs the Associate Director of Student Recruitment and Marketing, you will play a crucial role in shaping the prospective student journey at the University of Pittsburgh. This position is responsible for enhancing the recruitment and retention of prospective undergraduate, graduate, and executive students through innovative marketing strategies and...


  • Pittsburgh, Pennsylvania, United States University of Pittsburgh Full time

    Job SummaryAs the Associate Director of Student Recruitment and Marketing, you will play a pivotal role in shaping the prospective student journey at the University of Pittsburgh. This position is responsible for enhancing the recruitment and retention of prospective undergraduate, graduate, and executive students through innovative marketing strategies and...


  • Pittsburgh, Pennsylvania, United States University of Pittsburgh Full time

    Job SummaryAs the Assistant Director of Experience Pitt, you will play a key role in managing a program and improving student programs, services, and retention. This position involves performing budgetary and grant functions, managing daily office operations, and marketing programs and services. You will also be responsible for presenting workshops,...


  • Pittsburgh, Pennsylvania, United States University of Pittsburgh Full time

    Job SummaryPitt Business is seeking a highly qualified candidate to fill the position of Chief of Academic Programs and Student Services. This senior staff position serves as a trusted advisor to School leadership and provides direct support to the Senior Associate Dean of Teaching and Learning.Key ResponsibilitiesLead the development and implementation of...


  • Pittsburgh, Pennsylvania, United States University of Pittsburgh Full time

    Job SummaryThe University of Pittsburgh seeks a highly motivated and organized individual to serve as the Program Coordinator for International Programs in the Office of Inclusion & Belonging. This role is responsible for managing, developing, and implementing enrichment programs for students, as well as developing support materials to promote these...

  • Marketing Director

    4 weeks ago


    Pittsburgh, Pennsylvania, United States WQED Multimedia Full time

    Job DescriptionWQED Multimedia is seeking a highly motivated and experienced Marketing Director to lead our marketing efforts and help us achieve our goals. The ideal candidate will have a strong background in marketing, excellent communication skills, and the ability to work effectively in a team environment.Key ResponsibilitiesDevelop and implement...


  • Pittsburgh, Pennsylvania, United States Tunnel Vision Marketing Full time

    As a valued member of the Tunnel Vision Marketing team, you will play a pivotal role in creating unforgettable experiences for our customers. We are seeking a highly motivated and enthusiastic individual to join our team as an Event Marketing Specialist.Key Responsibilities:Assist in the setup and distribution of promotional materials to ensure a seamless...


  • Pittsburgh, Pennsylvania, United States Tunnel Vision Marketing Full time

    Job DescriptionWe are seeking a highly motivated and energetic individual to join our team as an Event Marketing Representative.This role involves assisting in the setup and distribution of promotional collateral, working closely with account managers and campaign managers to strategize marketing and advertising efforts, and setting an example as a...

  • Marketing Director

    4 weeks ago


    Pittsburgh, Pennsylvania, United States WQED Multimedia Full time

    About the RoleWe are seeking a highly skilled and experienced Marketing Director to join our team at WQED Multimedia. As a key member of our marketing department, you will be responsible for developing and implementing strategic marketing campaigns to promote our brand and services.Key ResponsibilitiesProvide strategic direction and oversight of marketing...


  • Pittsburgh, Pennsylvania, United States Tunnel Vision Marketing Full time

    As a member of the Tunnel Vision Marketing team, you will be the first point of contact for customers at our events. We are looking for enthusiastic, high-energy candidates with excellent communication skills. Our employees are the key to our success, and we provide hands-on training, support, and recognition. No experience is necessary, as we will teach you...


  • Pittsburgh, Pennsylvania, United States University of Pittsburgh Full time

    Job SummaryThe University of Pittsburgh seeks a highly skilled and experienced professional to serve as the Manager of Student Employment. This key role will oversee all aspects of the student employment program, ensuring efficient hiring processes, regulatory compliance, and meaningful work experiences for students.Key ResponsibilitiesDevelop and implement...


  • Pittsburgh, Pennsylvania, United States The Frick Museums and Art of Pittsburgh Full time

    Job SummaryThe Marketing and Communications Manager plays a critical role in advancing the Frick's mission and values by developing and implementing marketing and communications strategies that drive awareness and engagement. This position requires a strong understanding of marketing principles, excellent writing and editing skills, and the ability to work...


  • Pittsburgh, Pennsylvania, United States Carnegie Mellon University Full time

    Job SummaryWe are seeking a highly skilled and experienced Associate Director of Communications and Marketing to join our team at Carnegie Mellon University. The successful candidate will be responsible for developing and executing strategic communication and marketing initiatives to enhance the brand presence and reputation of the Tepper School of...

  • Executive Director

    3 weeks ago


    Pittsburgh, Pennsylvania, United States Down Syndrome Association of Pittsburgh Full time

    Job SummaryThe Executive Director will serve as the chief executive officer of the Down Syndrome Association of Pittsburgh, overseeing the organization's overall strategy and direction. This leadership role requires strong communication and leadership skills, with the ability to maintain and establish relationships with diverse community members, groups, and...


  • Pittsburgh, Pennsylvania, United States ThoroughCare, Inc. Full time

    Job SummaryWe are seeking a highly motivated and experienced Product Marketing Director to join our team at ThoroughCare, Inc. The ideal candidate will have a strong background in healthcare IT, a passion for improving patient outcomes, and the ability to lead and execute comprehensive marketing strategies.Key ResponsibilitiesMarket Strategy and...


  • Pittsburgh, Pennsylvania, United States University of Pittsburgh Full time

    Job SummaryThe University of Pittsburgh invites applications for the Associate Director of the Office of Inclusion and Belonging, a key position in the Student Affairs Division. The successful candidate will be responsible for building integrated, interactive, intersectional, and innovative ecosystems, partnering with students to create a sense of...


  • Pittsburgh, Pennsylvania, United States University of Pittsburgh Full time

    The University of Pittsburgh seeks a highly skilled Associate Director to join the Office of Inclusion and Belonging. This role will focus on engaging and educating Pitt students to meet the mission of building integrated, interactive, intersectional, and innovative ecosystems.Key program areas of OIB include interfaith, LGBTQIA+, BIPOC, and international...

  • Executive Director

    4 weeks ago


    Pittsburgh, Pennsylvania, United States Lifespace Communities Full time

    Executive Director OpportunityLifespace Communities is seeking a seasoned Executive Director to lead our Pittsburgh area community. As a key member of our Leadership team, you will be responsible for maintaining quality services, attracting and retaining top talent, and developing a positive professional relationship with residents, team members, and...

  • Student Success Coach

    4 weeks ago


    Pittsburgh, Pennsylvania, United States Community College of Allegheny County Full time

    Job SummaryAs a Student Success Coach, you will play a vital role in providing essential learning support services to students who require additional assistance. Your primary responsibility will be to serve as an individual mentor to students, monitoring their progress and providing the encouragement and support necessary to enable them to complete their...


  • Pittsburgh, Pennsylvania, United States University of Pittsburgh Full time

    Job SummaryThe University of Pittsburgh is seeking an experienced Academic Administrator to manage all aspects of graduate and undergraduate academic administrative matters for the Department of Bioengineering.This role will support the Director of the master's Program in maintaining, implementing, and growing the program. The incumbent will work closely...