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Marketing Director

4 weeks ago

Pittsburgh, Pennsylvania, United States WQED Multimedia Full time
About the Role

We are seeking a highly skilled and experienced Marketing Director to join our team at WQED Multimedia. As a key member of our marketing department, you will be responsible for developing and implementing strategic marketing campaigns to promote our brand and services.

Key Responsibilities
  • Provide strategic direction and oversight of marketing campaigns to maximize audience engagement and retention.
  • Develop and implement compelling messaging for various platforms, including website, social media, and print materials.
  • Supervise and coach marketing managers to ensure timely and effective delivery of marketing campaigns.
  • Leverage market trends and research data to develop campaigns and strategies that drive brand awareness and market share.
  • Champion WQED's evolving brand identity and ensure consistency across all marketing channels.
Requirements
  • 6+ years of marketing experience, including 2+ years managing or supervising teams.
  • Highly organized, creative, and able to prioritize tasks with close attention to detail and aesthetics.
  • Ability to lead multi-channel campaigns that achieve marketing goals and drive business results.
  • Proficient in project management, execution, and delivery, with strong interpersonal and negotiating skills.
  • Solid understanding of change management, idea creation, employee development, coaching, and cross-team effectiveness.
About WQED Multimedia

WQED Multimedia is a fair and equal employer, providing access and opportunities to all applicants without regard to race, color, creed, religious beliefs, gender, gender identity, self-expression, sexual orientation, marital status, age, national origin, ethnicity, ancestry, citizenship, disability, medical condition, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

Benefits
  • Annual compensation band: $80,000 - $95,000 base salary, commensurate with experience.
  • Employer-sponsored benefits, including health insurance, dental insurance, long-term disability insurance, and basic life insurance.
  • Optional vision insurance and 403(b) retirement plan.