Healthcare Liaison Specialist

1 week ago


Covington, Louisiana, United States PAM Health Full time
Job Overview

Healthcare Liaison Specialist

The Healthcare Liaison Specialist is accountable for managing relationships and fostering referral growth within a designated market. This role involves engaging with physician offices, networking, and participating in professional healthcare associations, as well as supporting community health initiatives such as health fairs and screenings. Additional responsibilities may be assigned as needed. This position is exempt and reports directly to the Senior Liaison, with oversight from the Director of Business Development.

KEY RESPONSIBILITIES

Marketing Initiatives

  • Identifies and targets potential referral sources for PAM Health within the assigned region.
  • Develops and sustains robust relationships with referral sources by continuously assessing and addressing their rehabilitation needs.
  • Conducts in-person meetings to promote PAM Health programs to identified referral sources, achieving set objectives weekly. Communication must be clear, concise, and accurate.
  • Maintains comprehensive knowledge of all inpatient and outpatient programs, including their features and benefits across the system.
  • Achieves established goals for weekly outreach, collaborative marketing efforts, professional tours, and educational presentations.

Documentation and Analysis

  • Timely completion and submission of weekly call reports, along with monthly time and expense reports.
  • Maintains an up-to-date record of all contacts within the assigned territory using the sales database.
  • Updates customer profiles in the database as necessary and contributes to ongoing market research by collecting relevant information.
  • Provides insights to management regarding areas of need or activities that could enhance marketing efforts.
  • Assists in the creation of new programs and improved services through continuous evaluation of market stakeholder needs.
  • Identifies new business and partnership opportunities and communicates these to management.

Managed Care Collaboration

  • Recognizes opportunities for partnerships with managed care organizations and provider networks.
  • Facilitates meetings with managed care companies and PAM Health Case Managers or the Director of Managed Care as appropriate.

Customer Engagement

Ensures the highest standards of customer service through courtesy, empathy, and effective communication.

  • Promotes the Mission and Vision of PAM Health within the workplace and the community.
  • Upholds dignity and confidentiality by adhering to all relevant policies and procedures.

QUALIFICATIONS

Education and Experience: A valid license in nursing, therapy, or social work, or substantial experience in healthcare marketing is required. Proficiency in computer applications and a willingness to enhance skills with PAM Health's information systems is essential.

Experience: A minimum of two years in healthcare sales or marketing is required, with prior experience engaging with physicians preferred.

Skills and Competencies:

  • Exceptional interpersonal abilities.
  • Strong written and verbal communication skills.
  • Experience in delivering presentations and organizing educational sessions for healthcare professionals.
  • Familiarity with Microsoft Word, Excel, and PowerPoint for creating presentations on PAM Health services.
  • Effective decision-making capabilities.
  • Ability to thrive in an unstructured environment.
  • Self-driven and motivated.

ABOUT PAM HEALTH

PAM Health, headquartered in Enola, Pennsylvania, offers specialized healthcare services through over 70 long-term acute care hospitals and rehabilitation facilities, as well as wound care clinics and outpatient therapy locations across 17 states. Our commitment is to deliver high-quality patient care and exceptional customer service, supported by a dedicated team of professionals. Our mission is to provide compassionate, expert care and facilitate recovery through education and research.

Joining PAM Health means being part of a collaborative environment with opportunities for professional development through our Education Advancement Program, in addition to competitive compensation and generous benefits.

We look forward to the possibility of you joining our mission to enhance the lives of others through our We Care Program.



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