Vice President of Cross-Channel Media Investments

1 week ago

Chicago, Illinois, United States Publicis Groupe Full time
Job Overview

Company Overview:
We are a leading Networked Experience Agency, driven by the mission to create compelling experiences that empower brands to thrive within human networks. Our approach combines extensive data, cutting-edge technology, creative innovation, media expertise, and strategic insights to deliver exceptional results. Recognized by industry leaders, we serve top-tier brands through a global network of over 5,500 professionals across 65 offices in 43 countries.

Position Summary:

As the Vice President of Cross-Channel Media Investments, you will spearhead investment strategies across various paid media platforms, including television, out-of-home (OOH), video, audio, social media, search, display, and influencer marketing. This role involves leading channel investment teams to ensure a cohesive market approach while collaborating closely with our media strategy and Data and Analytics teams to surpass campaign objectives.

We are in search of a dynamic leader who possesses a forward-thinking mindset in media buying, a relentless curiosity for discovering new opportunities, and a proven ability to negotiate effectively with partners. You will articulate channel buying strategies and represent the comprehensive media investment team to clients and the broader marketplace.

Key Responsibilities:
  • Develop and recommend tactical plans that align cross-channel and channel-specific strategies with industry trends and competitive insights.
  • Manage ongoing budgets across channels to optimize profitability and achieve client objectives.
  • Oversee total market expenditures, monitoring pacing and addressing any over or underspending by channel, as well as performance across channels.
  • Lead decisions regarding cross-channel budget reallocations.
  • Utilize historical analytics and performance data to validate investment strategies and inform tactical decisions, demonstrating a commitment to ongoing optimization for campaign success.
  • Engage with the marketplace, fostering relationships and supporting negotiations as necessary.
  • Build and maintain strong partnerships with key media stakeholders in the ecosystem (e.g., Google, Facebook, Amazon).
  • Supervise the work of various channel specialists, managing workflows, quality assurance processes, and providing strategic guidance.
  • Act as the primary point of contact for clients and internal teams regarding the client investment portfolio.
  • Communicate fluently across multiple media channels, leveraging deep expertise in activating one or more channels.
  • Collaborate with client finance teams to determine optimal media spending strategies to drive desired outcomes.
  • Introduce innovative solutions and creative thinking to partners and clients.
  • Work collaboratively with teams to troubleshoot and resolve campaign management challenges as they arise, while effectively communicating issues with clients.
  • Maintain relationships with internal practice leads and the entire investment team.
  • Exhibit leadership qualities through strength and stability, serving as an escalation point for clients and team members as needed.
  • This role reports directly to the Senior Vice President of Investments.
Qualifications:
  • 10+ years of experience in media planning and buying, with a strong emphasis on performance media.
  • A Bachelor's degree or higher in advertising, marketing, business administration, communications, or a related field.
  • Strong analytical skills with a comfort level in working with data and numbers.
  • 5+ years of experience in people management, overseeing a team of five or more in account management or client services.
  • Established relationships within the advertising technology sector, brand teams, and publisher partners.
  • Exceptional negotiation skills with a focus on delivering incremental value to clients.
  • Excellent communication and writing abilities—professional, precise, and approachable in interactions.
  • Aptitude for packaging and presenting concepts and new opportunities effectively.
  • Strategic mindset with the ability to see the broader picture.
  • Self-motivated with the capacity to work independently and collaboratively within a team environment.

If you possess the qualifications and are ready to take on this exciting challenge, we look forward to hearing from you.

  • Senior Vice President, Media Investment Strategy

    2 weeks ago

    Chicago, Illinois, United States Publicis Groupe Full time

    Job OverviewCompany Overview:Publicis Groupe operates in over 100 countries and employs nearly 80,000 professionals, establishing itself as the third largest communications conglomerate globally. Listed on the Euronext Paris and part of the CAC 40 index, Publicis Groupe provides a comprehensive, unified model that allows major clients to access a wide array...

  • Senior Vice President, Media Investment Strategist

    11 hours ago

    Chicago, Illinois, United States Publicis Groupe Full time

    About the RoleAs a Senior Vice President, Media Investment, you will serve as a primary investment leader for Publicis Groupe, overseeing investment for one or more clients across all paid media channels, including TV, video, social, search, display, radio, OOH, print, and more.Key ResponsibilitiesManage the channel investment teams to ensure a consistent...

  • Senior Investment Director, Cross-Channel Media

    3 days ago

    Chicago, Illinois, United States Publicis Full time

    Job SummaryWe are seeking a highly experienced Senior Investment Director to lead our Cross-Channel Media team. As a key member of our Publicis team, you will be responsible for providing investment leadership across paid media channels, including TV, OOH, video, audio, social, search, display, and influencer.Key ResponsibilitiesInvestment Leadership:...

  • Senior Vice President, Cross-Channel Media

    5 days ago

    Chicago, Illinois, United States Digitas North America Full time

    Job SummaryWe are seeking a seasoned media professional to lead our digital investments team at Digitas North America. As Executive Director, Digital Investments, you will be responsible for providing strategic guidance and oversight to our channel investment teams, ensuring a consistent go-to-market approach and creating synergies with our media strategy to...

  • Director of Cross-Channel Investments

    6 days ago

    Chicago, Illinois, United States Publicis Groupe Full time

    Job Description**About Publicis Groupe**Publicis Groupe is a global communications group that offers a wide range of services to its clients. With a presence in over 100 countries and a team of nearly 80,000 professionals, we are one of the largest communications groups in the world.**Job Summary**We are seeking a highly experienced and skilled Senior Media...

  • Senior Media Investment Director

    5 days ago

    Chicago, Illinois, United States Publicis Groupe Full time

    Job Description**About Publicis Groupe**Publicis Groupe is a global communications group with a presence in over 100 countries and a workforce of nearly 80,000 professionals. As the third-largest communications group in the world, we offer our clients a unified and fluid model that provides access to all our tools and expertise globally.**Job Summary**We are...

  • Senior Vice President, Integrated Media Strategy

    2 weeks ago

    Chicago, Illinois, United States Publicis Groupe Full time

    Full-time Company Overview Publicis Groupe is a leading global communications organization, dedicated to delivering transformative experiences that resonate with audiences. Our mission is to create impactful connections through innovative strategies that harness the power of data, technology, and creativity. With a diverse portfolio of services, we empower...

  • Vice President of Video Investment

    5 days ago

    Chicago, Illinois, United States Publicis Groupe Full time

    Job SummaryWe are seeking a highly experienced and innovative leader to join our team as a Vice President Group Director, Media Investment. As a key member of our media investment team, you will be responsible for providing strategic leadership and direction to our video investment efforts.About the RoleManage and optimize video investment programs across...

  • **VP/Director, Cross Channel Investment Strategist**

    5 days ago

    Chicago, Illinois, United States Publicis Full time

    About the RoleWe are seeking an experienced VP/Director, Cross Channel Investments to join our team at Publicis. As a key member of our investment team, you will be responsible for providing strategic leadership and guidance on cross-channel investments, ensuring that our clients' media dollars are optimized for maximum ROI.Key ResponsibilitiesDevelop and...

  • Senior Media Investment Director

    1 week ago

    Chicago, Illinois, United States Publicis Groupe Full time

    Job DescriptionJob Title: Vice President Group Director, Media InvestmentCompany: Publicis GroupeJob Summary:We are seeking a seasoned leader to join our team as Vice President Group Director, Media Investment. As a key member of our organization, you will be responsible for providing investment leadership across paid Video channels, including TV, CTV, and...

  • Senior Vice President of Product Strategy

    2 weeks ago

    Chicago, Illinois, United States Publicis Media Full time

    Job OverviewCompany Overview:Publicis Media leverages the capabilities of contemporary media through its renowned global agency brands including CJ, Performics, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom, and Zenith. As a vital segment of Publicis Groupe, a leader in the media landscape, Publicis Media's digital-first and data-centric...

  • Vice President/Associate Director, Direct Lending and Investment

    3 days ago

    Chicago, Illinois, United States Fidelity Investments Full time

    About the RoleFidelity Investments is seeking a highly skilled and experienced professional to join our High Income & Alternatives group as a Vice President/Associate Director, Direct Lending and Investment. This is an exciting opportunity to be part of a newly formed middle market direct lending strategy and contribute to the growth and success of our...

  • Senior Vice President, Media Investment Strategist

    1 week ago

    Chicago, Illinois, United States Publicis Groupe Full time

    Job SummaryPublicis Groupe, a global leader in the communications industry, is seeking a seasoned media investment leader to join its team. As a key member of our organization, you will be responsible for leading investment efforts for major clients across various paid media channels.Key Responsibilities:Oversee a team of investment leaders to develop...

  • Executive Vice President, Operations

    10 hours ago

    Chicago, Illinois, United States Publicis Health Media Full time

    Job Title: Senior Vice President, OperationsJob Summary:Publicis Health Media is seeking a highly experienced Senior Vice President, Operations to join our team. As a key member of our leadership team, you will be responsible for the day-to-day operations behind media planning, buying, and overall agency management, ensuring the account is running at optimal...

  • Vice President, Communications

    1 month ago

    Chicago, Illinois, United States Green Thumb Full time

    The RoleThe Vice President of Communications is responsible for protecting and enhancing Green Thumb's corporate brand and reputation. This role leads the strategy, planning and execution of Green Thumb's corporate communications across channels, including PR/media, social media, internal communications and investor communications. The Vice President of...

  • Vice President of Commercial Leadership

    2 weeks ago

    Chicago, Illinois, United States Crain Full time

    Position Overview The Vice President of Commercial Leadership is a pivotal role that demands significant expertise in maximizing revenue potential and enhancing the operational and financial success of the organization. This position will collaborate closely with key stakeholders in sales, editorial, and corporate sectors to strategically position the...

  • Vice President of Investment Strategies

    2 weeks ago

    Chicago, Illinois, United States Selby Jennings Full time

    Job Title: Vice President of Private EquityLocation: Chicago, IllinoisAbout Selby Jennings: Selby Jennings is a prominent private equity firm with a focus on the healthcare and business services sectors. We pride ourselves on our ability to deliver outstanding returns for our investors through strategic investments.Position Overview: We are in search of a...

  • Vice President of Commercial Leadership

    2 weeks ago

    Chicago, Illinois, United States Crain Communications Full time

    Position Overview:The Vice President of Commercial Leadership is a pivotal executive role that demands a wealth of experience in enhancing revenue streams and optimizing the operational and financial outcomes of the organization.This position will collaborate closely with essential sales, editorial, and corporate executives to strategically position the...

  • Executive Director, Media Investment Strategy

    1 week ago

    Chicago, Illinois, United States Publicis Groupe Full time

    Job SummaryWe are seeking an experienced Executive Director, Media Investment Strategy to join our team at Publicis Groupe. As a key member of our media investment team, you will be responsible for providing strategic leadership and direction to our clients across paid media channels.Key ResponsibilitiesInvestment Leadership: Provide strategic guidance and...

  • Senior Vice President, Audience Strategy

    2 weeks ago

    Chicago, Illinois, United States Zenith Full time

    Job Overview:The Senior Vice President of Audience Solutions is tasked with spearheading the audience platform for a significant client within the Power of One framework. This role involves leveraging audience data and overseeing technology platforms to enhance marketing strategies. The ideal candidate is a driven, detail-oriented professional who manages...