Senior Product Marketing Manager, Public Sector

21 hours ago


Englewood Cliffs, New Jersey, United States OwnBackup Full time
About the Role

We're seeking a seasoned product marketing professional to lead our public sector marketing efforts. As a key member of our product marketing team, you'll be responsible for developing and executing a comprehensive marketing strategy to drive growth and adoption in the public sector.

Key responsibilities include:

  • Developing positioning and messaging that articulates the value of our products to public sector customers
  • Identifying and prioritizing key decision-making personas within agencies and tailoring messaging to address their needs and priorities
  • Collaborating with cross-functional teams to ensure effective execution of marketing campaigns and sales enablement
  • Building and maintaining relationships with sales teams to ensure they have the tools and resources needed to effectively engage with public sector customers

We're looking for a creative and strategic thinker with a proven track record of success in product marketing, particularly in the public sector. If you're passionate about developing high-impact messaging and building strong relationships with customers and stakeholders, we'd love to hear from you.

About You

We're seeking a highly motivated and experienced product marketing professional with a strong background in B2B software marketing. Key qualifications include:

  • 8+ years of experience in product marketing, with a focus on B2B software
  • 2+ years of experience in marketing or professional services roles in the public sector
  • Strong understanding of government procurement processes, regulations, and compliance requirements
  • Excellent written and verbal communication skills, with the ability to develop compelling positioning and messaging
  • Ability to operate successfully with a high degree of autonomy and prioritize multiple cross-functional stakeholders

We offer a competitive salary, comprehensive benefits package, and opportunities for professional growth and development. If you're passionate about product marketing and the public sector, we'd love to hear from you.



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