Energetic Product Marketing Strategist

1 week ago


Dedham, Massachusetts, United States Yes Energy Full time
Unlock Your Potential as a Senior Product Marketing Manager

We are seeking a dynamic and experienced Senior Product Marketing Manager to join our team at Yes Energy, a leading provider of real-time market data and electric power trading decision solutions. Our company has been named one of the Best Places to Work in Colorado, and we have a culture that is driven by innovation, high standards, teamwork, and continuous growth.

The ideal candidate will have a minimum of five years of experience in the energy industry, with a strong preference for experience in North American power markets. They will also possess a Bachelor's degree in Marketing, Business, or a related field, and an MBA is preferred. The successful candidate will be a self-starter who thrives in a fast-paced, customer-centric environment and is able to effectively prioritize and manage time to address multiple responsibilities.

As a Senior Product Marketing Manager, you will work closely with our Product and Sales teams to describe product offerings and develop messaging frameworks and value propositions that resonate with select customer personas. You will also contribute to our GTM strategy to ensure the development of the appropriate mix of content and channels to drive acquisition and onboarding. In this role, you will leverage your thorough understanding of the power market, Yes Energy's products, and analytics to actively contribute to content creation by monitoring market events and collaborating on content for social media posts and blogs.

You will be responsible for developing and maintaining a thorough understanding of power markets and the products and data that Yes Energy offers to support market participants. You will also educate both internal and external stakeholders on solution/product features, benefits, and their differentiators (with the Product team). Additionally, you will translate customer needs into inspiring solution narratives to fuel expansion into new markets and personas and strategies for campaigns that deepen connections and drive opportunities for sales engagement.

This is a full-time position with a salary range of $115000 - $145000, and it can be based in one of our core offices: Boulder, CO; Boston, MA; Chicago, IL; Glendora, CA; Richmond, VA; or Houston, TX. We offer highly competitive salaries and real bonuses that are achievable and that you can impact. Our benefits package is also very competitive, including medical insurance, a 401(k) Plan with matching, flexible vacation, and flexible work schedules. Yes Energy encourages and funds investment in both formal and informal professional development.

In accordance with Colorado law, the range provided is Yes Energy's reasonable estimate of the base compensation for this role. The actual amount may be higher or lower based on non-discriminatory factors such as location, experience, knowledge, skills, and abilities. Yes Energy provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics.



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