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Global Services GTM Content Strategist

2 months ago

Seattle, Washington, United States AmazonWebServices Full time

Overview: The Global Services (GS) division is pivotal in guiding our clients through transformative cloud experiences, integrating human expertise with technological capabilities to enhance customer interactions with AWS.

Role Impact: Our services, including Training & Certification, Professional Services, Support Operations, Managed Services, and Security, play a vital role in impacting millions of individuals and a diverse range of clients from startups to large enterprises.

Mission: In collaboration with AWS Partners, we aim to empower customers, unlock value, and drive AWS adoption, thereby transforming businesses and public sector organizations globally.

Position Summary: The Global Services Go-to-Market (GTM) Content Lead is tasked with the development and oversight of GS GTM content assets and the associated portfolio.

Key Responsibilities:

  • Formulate the GS GTM content strategy, roadmap, and standards to ensure uniformity and excellence across the GS GTM content portfolio.
  • Manage the AWS Field content portal (Highspot) to enhance the experience for GS GTM content.
  • Oversee the production and publication of GS GTM content, ensuring quality controls are in place while maintaining market responsiveness.
  • Encourage self-service content usage and adoption, establishing feedback loops for ongoing enhancement.
  • Collaborate with the AFX team to embed GS GTM content into the AWSentral/Salesforce workflow for prioritized roles.
  • Work alongside the Worldwide Field Enablement team to integrate GS GTM content into training and enablement programs.
  • Manage the lifecycle of GS GTM content within Highspot.
  • Supervise the complete content lifecycle from ideation through to distribution and performance evaluation.

Qualifications:

  • Minimum of 3 years in business development, partnership management, or sourcing new business.
  • At least 3 years of experience in delivering end-to-end projects and reporting results to senior leadership.
  • Bachelor's degree or equivalent experience.
  • 3+ years of hands-on experience in Go-To-Market content development and management.

Preferred Qualifications:

  • Proficient in utilizing data and metrics to drive improvements.
  • 7+ years of experience in a technical Go-To-Market environment.
  • Experience in a global role.

Diversity Commitment: Amazon is dedicated to fostering a diverse and inclusive workplace.

Equal Opportunity: Amazon is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.