Global Head of Product Marketing Strategist
1 week ago
We are seeking an experienced product marketing and people leader to build and lead a team of high-performing product marketers who drive product and GTM strategy for all product lines across the business.
Key Responsibilities- Drive market context and build the necessary "outside-in" context of the market, prospects, and competitors for the organization.
- Establish a differentiated positioning and narrative for the current customer-facing products (and overall portfolio) against the appropriate segments.
- Lead the development and management of the pricing and packaging strategy across our segments and product portfolio.
- Drive the GTM plan for product launch and release, including providing enablement to GTM motions with the necessary content, tools, and artifacts to be successful.
- Provide executive leadership for all product messaging, competitive analysis, and positioning, product launch management, pricing, GTM strategy, sales enablement, and customer insights to inform strategic campaigns that help drive customer acquisition, retention, and expansion.
- 15+ years of experience in product marketing at a fast-growing company, including 6+ years of team management experience.
- Prior experience in leading a product marketing team, specifically around positioning, messaging, pricing, and competitive strategy.
- Significant experience in B2B technology marketing with experience positioning to both business decision makers and technical audiences.
- Strong technical depth and ability to learn quickly, balanced with sharp business sense.
- People-focused leader with proven ability to build creative, collaborative teams; develop people; and link performance to overall business objectives.
Qualtrics is an equal opportunity employer, and we are committed to the inclusion of all qualified individuals. We offer a competitive salary, benefits, and a dynamic work environment.
Our hybrid work model is elegantly simple: we all gather in the office three days a week; Mondays and Thursdays, plus one day selected by your organizational leader. For the rest of the week, work where you want, owning the integration of work and life.
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Global Head of Product Marketing Strategist
1 week ago
Seattle, Washington, United States Qualtrics Full timeAbout the RoleWe are seeking an experienced product marketing leader to drive the global product marketing strategy for Qualtrics. As the Global Head of Product Marketing, you will be responsible for developing and executing a comprehensive product marketing strategy that aligns with the company's overall business objectives.Key ResponsibilitiesDevelop and...
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Global Head of Product Marketing Strategist
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