Head of Strategic Initiatives
2 weeks ago
The Head of Strategic Initiatives is responsible for the daily operational management of client requirements and will guide the Strategy team's daily activities. This role reports to either the Director of Strategy or the Vice President of Strategy.
This position operates in a hybrid model, necessitating three days of in-office presence each week.
If selected for an interview, your recruiter will provide detailed information, including any necessary accommodations.
Your Contributions:
You will play a pivotal role as a primary client liaison overseeing media strategy.
Your responsibilities will include:
- Developing a comprehensive understanding of the function of media channels within strategic plans.
- Enhancing your proficiency in various media research tools.
- Supporting the Vice President of Strategy and other senior executives in planning processes.
- Leading a team of direct reports while also managing a broader team of indirect reports, focusing on:
- Onboarding processes
- Performance evaluations
- Training methodologies and resources
- Workload management and delegation
- Coaching the team to meet client and agency expectations
You will oversee multiple accounts, transitioning between them to conduct the following activities:
- Ensuring accountability for the team's deliverables and outcomes.
- Providing initial feedback on media strategies, timelines, and deliverables in collaboration with other teams.
- Offering insights to clients to help shape their marketing strategies.
- Building daily relationships with clients on assigned brands.
- Overseeing the overall media strategy, approach, and planning for each account.
- Managing the media channel mix and initial budget allocation with rationale.
- Representing the interests of other capability teams in client and agency meetings.
- Collaborating with internal leaders to ensure strategic alignment of deliverables with client needs.
- Advocating for continuous improvement of personal, team, and client deliverables.
- Being accountable for organic growth initiatives on your accounts and potentially assisting with new business efforts.
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