Product Marketing Lead for Wearable Technology

2 weeks ago

Cupertino, California, United States Apple Full time

Overview:
Weekly Hours: 40

Role Number:

As a key member of our Global Product Marketing division, you will advocate for the customer throughout the entire product lifecycle, from ideation to launch.

Your role will involve developing and leveraging insights to integrate cutting-edge features and advanced technologies into our product development framework. Collaborating with our team, you will transform innovative concepts into remarkable products that captivate the market.


At Apple, we merge product management, development, and marketing responsibilities into a cohesive Product Manager role that engages with design, engineering, operations, finance, legal, marketing communications, public relations, market research, sales, and support to maximize organizational impact.

We are in search of a dynamic and accomplished product marketing expert to join the Apple Watch Product Marketing division.

You will contribute to defining and promoting new products and features, including the Apple Watch Ultra, while helping Apple maintain its leadership in the smartwatch, wearable, fitness, and health sectors.

This role encompasses both inbound and outbound efforts to drive the development, launch, and ongoing management of features and technologies.

We seek a passionate individual to become part of this exceptional team, and if you believe you fit this description, we would be eager to connect with you.


Key Responsibilities:


Collaborate within a global, cross-functional team that includes hardware and software engineering, industrial and product design, marketing communications, and public relations throughout the complete product development lifecycle.

Assess new technologies and provide recommendations for future product offerings. Gather global customer, developer, and partner requirements for new products. Manage trade-offs related to features, timelines, product positioning, and lifecycle management.
Identify new product development opportunities while contributing to the overall strategy for the Apple Watch product line.
Maintain expert knowledge of competitive products and market trends. Effectively communicate and position the product within the competitive landscape.
Establish product positioning and key messaging. Collaborate with marketing communications and PR on the creation of product launch initiatives, press releases, and marketing collateral.
Represent your product globally by attending trade shows, customer engagements, and press briefings.
Stay informed on emerging technologies, consumer trends, and societal shifts, and recommend how products can align with these trends.

Minimum Qualifications:
7+ years of proven experience working closely with cross-functional teams from both inbound product development and outbound marketing perspectives.

Preferred Qualifications:
Experience and knowledge of smartwatches, wearables, fitness, health, portable, and/or related consumer hardware products, software, or operating systems.
Proficient in engaging with press, media, and influencers.
A self-motivated individual who demonstrates creativity and critical thinking skills.
Ability to manage multiple projects and excel in a fast-paced, dynamic environment.
Expertise in formulating product messaging, including creating and delivering outbound marketing strategies.

Strong verbal and written communication skills, with a proven track record as a product spokesperson on a national or global scale.

Willingness to travel domestically and internationally a few times a year.
A bachelor's and/or master's degree, or MBA is preferred.

Compensation & Benefits:
At Apple, base pay is one component of our total compensation package and is determined within a range, providing opportunities for growth as you develop within your role.

The base pay range for this position is between $165,500 and $293,800, with actual base pay depending on your skills, qualifications, experience, and location.

Apple employees have the opportunity to become shareholders through participation in Apple's discretionary employee stock programs.

Employees are eligible for discretionary restricted stock unit awards and can purchase Apple stock at a discount through the Employee Stock Purchase Plan.


Additional Benefits:

Comprehensive medical and dental coverage, retirement benefits, a variety of discounted products and free services, and reimbursement for certain educational expenses related to career advancement at Apple, including tuition.

This role may also be eligible for discretionary bonuses or commission payments as well as relocation assistance. Learn more about Apple Benefits.

Note:

Apple’s benefits, compensation, and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

Apple is an equal opportunity employer committed to inclusion and diversity.

We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.

Learn more about your EEO rights as an applicant.

  • Product Marketing Lead for Wearable Technology

    1 week ago

    Cupertino, California, United States Apple Full time

    Overview:Weekly Hours: 40 Role Number: As a vital member of our global Product Marketing team, you will advocate for the customer throughout the entire product lifecycle, from ideation to market launch. Your role will involve leveraging insights to integrate cutting-edge features and advanced technologies into our product development framework. Collaborating...

  • Product Marketing Manager, Wearable Technology

    2 weeks ago

    Cupertino, California, United States Apple Full time

    Overview:Weekly Hours: 40 Role Number: As a vital member of our Global Product Marketing team, you will advocate for the customer throughout the entire product lifecycle, from initial concept to development and market launch. Your role will involve leveraging insights to integrate cutting-edge features and advanced technologies into our product development...

  • Product Marketing Manager, Wearable Technology

    1 week ago

    Cupertino, California, United States Apple Full time

    Overview:Weekly Hours: 40 Role Number: As a vital member of our Global Product Marketing team, you will advocate for the customer throughout the entire product lifecycle, from ideation to launch. Your role will involve leveraging insights to integrate cutting-edge features and advanced technologies into our product development framework. Collaborating with...

  • Product Marketing Manager, Wearable Technology

    1 week ago

    Cupertino, California, United States Apple Full time

    Overview:Weekly Hours: 40 Role Number: As a vital member of our Global Product Marketing team, you will advocate for the customer throughout the entire product lifecycle, from initial concept to development and market launch. Your role will involve leveraging insights to integrate cutting-edge features and advanced technologies into our product development...

  • Retail Technology Product Lead

    1 week ago

    Cupertino, California, United States Apple Full time

    Position Overview:Role Identifier: We are a dynamic group of innovators and creators, consistently redefining our offerings and methodologies to empower individuals to engage in their passions in novel ways. This innovation stems from a collective dedication to excellence — and to one another. Learning from our colleagues means we are learning from the...

  • Retail Technology Product Lead

    1 week ago

    Cupertino, California, United States Apple Full time

    Position Overview:Role Identifier: We are a dynamic group of innovators, constantly redefining our offerings and methodologies to assist individuals in pursuing their passions in novel ways. This creativity stems from a collective dedication to excellence — and to one another. Learning from our colleagues means we are learning from the finest. Retail...

  • Retail Technology Product Lead

    2 weeks ago

    Cupertino, California, United States Apple Full time

    Overview:Role Overview: We are a dynamic group of innovators and creators, constantly redefining our offerings and methodologies to assist individuals in pursuing their passions in novel ways. This creativity stems from a collective dedication to excellence — and to one another. Engaging with our colleagues here means learning from the finest. The Retail...

  • Retail Technology Product Lead

    2 weeks ago

    Cupertino, California, United States Apple Full time

    Overview:Role Overview: At Apple, we are a vibrant mix of thinkers and creators, consistently reimagining our products and methodologies to enable individuals to pursue their passions in innovative ways. This drive for innovation stems from a collective dedication to excellence — and to one another. By learning from our colleagues, we are learning from the...

  • Product Manager

    3 days ago

    Cupertino, California, United States Apple Full time

    About the RoleWe are seeking a highly skilled and experienced Product Manager to join our Apple Watch team. As a Product Manager, you will be responsible for defining and executing the product strategy for Apple Watch, working closely with cross-functional teams to develop and launch new features and products.Key ResponsibilitiesDevelop and execute product...

  • Manager of Marketing Technology

    2 weeks ago

    Cupertino, California, United States Splashtop Inc. Full time

    About UsAt Splashtop, we are pioneers in secure remote access and support solutions, redefining how organizations connect and collaborate in today's digital landscape. Our innovative offerings cater to a diverse clientele, from large enterprises and educational institutions to small businesses and individual users, ensuring a seamless and secure...

  • Hardware Design Specialist

    6 days ago

    Cupertino, California, United States Apple Full time

    Job SummaryWe are seeking a highly skilled Product Design Engineer to join our team at Apple. As a key member of our Mechanical Engineering team, you will play a critical role in designing and developing the next generation of wearable devices.Key ResponsibilitiesDesign and develop mechanical parts for wearable devices, including metal mesh, metal link, and...

  • Retail Technology Product Leader

    1 week ago

    Cupertino, California, United States Apple Full time

    Overview:Role Identifier: We are a diverse group of innovators and creators, constantly redefining our products and methodologies to assist individuals in pursuing their passions in novel ways. This innovation stems from a collective dedication to excellence — and to one another. Learning from our colleagues here means learning from the finest. Retail...

  • Retail Technology Product Strategist

    1 week ago

    Cupertino, California, United States Apple Full time

    Overview:Role Overview: We are a diverse group of innovators and creators, constantly redefining our products and methodologies to empower individuals to engage in their passions in novel ways. This innovation stems from a collective dedication to excellence — and to one another. Learning from our colleagues here means gaining insights from the finest...

  • Creative Applications Product Lead

    1 week ago

    Cupertino, California, United States Apple Full time

    Overview:Weekly Hours: 40 Role Number: The Worldwide Product Marketing division at Apple encompasses a broad array of product-centric, cross-functional responsibilities. This position merges the responsibilities of an inbound Product Manager with the outward-facing skills of a Product Marketing professional. Collaboration is key, as we engage with various...

  • Product Manager

    5 days ago

    Cupertino, California, United States Apple Full time

    Job Description**About the Role**We are seeking a highly motivated Product Manager to oversee the development of privacy-focused developer technologies, including advertising technologies. As a Product Manager at Apple, you will be responsible for creating, developing, and launching world-class technologies and features with massive reach.Key...

  • Director, Product Marketing, Ad Platforms Specialist

    1 week ago

    Cupertino, California, United States Apple Inc. Full time

    Job DescriptionAbout the RoleThis is a unique opportunity to join Apple Inc. as a Product Marketing Lead, where you will play a key role in shaping the future of advertising on our platforms. Our mission is to deliver innovative advertising solutions that enrich people's lives, support brands, and protect and respect everyone's privacy.Our technology powers...

  • Lead Product Strategist

    1 week ago

    Cupertino, California, United States Apple Inc. Full time

    Senior Product Manager - Apple Cloud InfrastructureAt Apple, innovation is at the heart of everything we do. We are on a mission to create exceptional products and services that enhance customer experiences globally. Our focus is on developing a robust multi-cloud platform that supports essential services such as Music, TV+, Sports, and AI/ML applications....

  • Lead Product Strategist

    2 weeks ago

    Cupertino, California, United States Apple Inc. Full time

    Senior Product Manager - Apple Cloud InfrastructureAt Apple, innovation is at the heart of everything we do. We are on a mission to develop a multi-cloud platform that serves as the backbone for our diverse range of services, including Music, TV+, Sports, and AI/ML applications. Our Cloud infrastructure is designed to provide essential platform services and...

  • Lead Product Strategist

    2 weeks ago

    Cupertino, California, United States Apple Inc. Full time

    Senior Product Manager - Apple Cloud InfrastructureAt Apple, we believe that innovative ideas can transform into exceptional products and services. With a commitment to excellence, we are developing a robust multi-cloud platform that supports our key offerings, including Music, TV+, Sports, and AI/ML initiatives. Our Cloud infrastructure encompasses...

  • Lead Product Strategist

    2 weeks ago

    Cupertino, California, United States Apple Inc. Full time

    Senior Product Manager - Apple Cloud InfrastructureAt Apple, innovation thrives, and your contributions can lead to remarkable advancements in products, services, and user experiences. We are on a mission to develop a comprehensive multi-cloud platform that underpins essential Apple services, including Music, TV+, Sports, and AI/ML initiatives. Our Cloud...