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Product Marketing Manager, Wearable Technology
2 months ago
Overview:
Weekly Hours: 40
Role Number:
As a vital member of our Global Product Marketing team, you will advocate for the customer throughout the entire product lifecycle, from initial concept to development and market launch.
Your role will involve leveraging insights to integrate cutting-edge features and advanced technologies into our product development strategy. Collaborating with our team, you will transform innovative concepts into remarkable products that captivate the global audience.
At Apple, we unify product management, development, and marketing responsibilities into a cohesive Product Manager role that engages with design, engineering, operations, finance, legal, marketing communications, public relations, market research, sales, and support to maximize organizational impact.
You will contribute to defining and promoting new products and features, including the Apple Watch Ultra, while helping Apple maintain its leadership in the smartwatch, wearable, fitness, and health sectors.
This role encompasses both inbound and outbound responsibilities to drive the development, launch, and ongoing support of features and technologies.We seek a passionate individual to join this exceptional team, and if you believe you fit this description, we would be eager to connect with you.
Key Responsibilities:
Collaborate within a global cross-functional team, including hardware and software engineering, industrial and product design, marketing communications, and public relations throughout the complete product development lifecycle.
Identify new product development opportunities while contributing to the overall strategy for the Apple Watch product line.
Maintain expert knowledge of competitive products and market trends. Articulate and position the product within the competitive landscape.
Establish product positioning and key messaging. Partner with marketing communications and PR to develop product launch strategies, press releases, and marketing collateral.
Represent your product globally by attending trade shows, customer engagements, and press briefings.
Stay informed on emerging technologies, consumer behaviors, and societal trends, and recommend how products can align with these developments.
Minimum Qualifications: 7+ years of proven experience working closely with cross-functional teams from both inbound product development and outbound marketing perspectives.
Preferred Qualifications: Familiarity with smartwatches, wearables, fitness, health, portable, and/or related consumer hardware products, software, or operating systems.Proficient in engaging with press, media, and influencers.
A self-motivated individual who demonstrates both creative and analytical thinking capabilities.
Ability to manage multiple projects and excel in a fast-paced, dynamic environment.
Experienced in formulating product messaging, including creating and delivering outbound marketing strategies.
Exceptional oral and written communication skills, with a demonstrated track record as a product spokesperson on a national or global scale.
Willingness to travel domestically and internationally several times a year.A Bachelor's and/or Master's degree, or MBA is preferred.
Compensation & Benefits: At Apple, base pay is one component of our comprehensive compensation package and is determined within a specified range.
This structure allows for progression as you grow and develop within your role.The base pay range for this position is between $165,500 and $293,800, and your base pay will be influenced by your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become shareholders through participation in Apple's discretionary employee stock programs.Employees may be eligible for discretionary restricted stock unit awards and can purchase Apple stock at a discount through the Employee Stock Purchase Plan.
Additional Benefits:
Comprehensive medical and dental coverage, retirement benefits, a variety of discounted products and free services, and reimbursement for certain educational expenses related to career advancement at Apple, including tuition.
This role may also be eligible for discretionary bonuses or commission payments, as well as relocation assistance. Learn more about Apple Benefits.Note:
Apple’s benefits, compensation, and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
Apple is an equal opportunity employer committed to fostering inclusion and diversity.We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.
Learn more about your EEO rights as an applicant.