Marketing Manager

3 days ago


New York, New York, United States L'Oreal USA, Inc Full time
Job Title: Marketing Manager

Division: Professional Products Division

Location: New York, New York

Reports To: Director, Pureology

About Us:

L'Oreal USA, Inc. is a leading beauty company that has been dedicated to innovation and excellence for over a century. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity, and responsibility to satisfy all beauty needs and desires in their infinite diversity.

About the Role:

We are seeking a highly motivated and experienced Marketing Manager to join our team. The successful candidate will be responsible for developing and executing strategic marketing plans to drive sales and maintain effective brand image and innovation. This includes ensuring the execution of strategic marketing plans for Pureology to win and grow market share within professional and prestige haircare.

Key Responsibilities:

  • Develop strategic activation calendar through collaborative efforts with cross-functional teams to drive sales and maintain effective brand image and innovation.
  • Responsible for supporting Account Planning Process (Managing Deck Creation, Cross-functional check-ins and on-time completion). Ensure accuracy of deck (strategy, placements, promo, products, formatting). Map promos and call out any business/timing concerns.
  • Support execution of all marketing aspects of the brand's strategic go-to-market plans (overall sampling management, A&P budget tracking, timely code and promo creations for the brand, etc).
  • Partner closely with global, digital, and e-retail teams and act as marketing lead on content management & optimizations to ensure timely asset delivery.
  • Partner with brand director to ensure timely creative briefs with clear program objectives while managing timeline for accurate delivery.
  • Identify opportunities to test and learn new approaches to best support the individual goals and needs of the various retailers (in-store and online).
  • Support any marketing-led external brand partnership opportunities.

Requirements:

  • Minimum 3 years in Marketing and/or related function.
  • Both Saloncentric channel & Consumer channel (Sephora, Ulta, and Amazon) preferred.
  • Strong understanding of the professional hair industry.
  • Proactive and results-oriented thinker who would flourish in an entrepreneurial and relationships-driven environment.
  • Communicates clearly and succinctly in both oral and written forms.
  • Ability to collaboratively work in a fast-paced, deadline-driven environment.
  • Must demonstrate strong critical thinking, and problem-solving skills.
  • Must be skilled at executing within tight timeframes with attention to detail and accuracy.
  • Highly organized with proven multi-tasking and project management skills.
  • Ability to travel domestically.

What We Offer:

  • Salary Range: $100,400.00 - $121,550.00 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level).
  • Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan).
  • Hybrid Work Policy (3 Days in Office, 2 Days Work from Home).
  • Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More).
  • Access to Company Perks (VIP Access to L'Oreal's Internal Shop for Discounted Products, Monthly Mobile Allowance).
  • Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More).
  • Employee Resource Groups (Think Tanks and Innovation Squads).
  • Access to Mental Health & Wellness Programs.

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