Marketing Manager
8 hours ago
About the Role:
The Crohn's & Colitis Foundation is seeking a highly skilled and experienced Manager, National Marketing & Communications to join our team. As a key member of our national Marketing Communications team, you will play a critical role in developing and implementing multi-channel communications that demonstrate the Foundation's impact and drive engagement among both consumer and healthcare professional audiences.
Key Responsibilities:
- Develop and implement content strategies for online and offline communications channels, including print, web, social, digital, and video.
- Write and edit press releases, blogs, and other content to showcase the Foundation's mission, programs, and impact.
- Investigate and develop stories and narratives for digital and offline channels that resonate with patient and professional audiences.
- Manage the Foundation's IBD Visible blog and implement a content strategy to engage audiences.
- Own and maintain the editorial calendar to identify content opportunities and monitor effectiveness.
Requirements:
- Deep understanding of analytical data and translating metrics into meaningful content for audience segmentation.
- Bachelor's degree in communications, journalism, PR, marketing, or healthcare policy preferred.
- 3+ years related experience in healthcare, either in-house or agency or non-profit.
- Excellent writer and editor with a flair for creating impactful stories.
- Strong project management skills and experience working with Asana.
- Demonstrated ability to manage complex projects in a matrixed organization.
- Strong people and interpersonal skills.
- Proficiency in Microsoft Office, PPT, Excel, Salesforce, and Asana.
What We Offer:
The Crohn's & Colitis Foundation offers a dynamic and supportive work environment, with opportunities for professional growth and development. We are committed to diversity, equity, and inclusion and strive to create a workplace that reflects the communities we serve.
How to Apply:
Please submit your application, including your resume and cover letter, to [insert contact information].
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